Starting a New Enterprise or New Project

  • Ronald Kay

Abstract

Creativity in the Hi-Tech world has found no better expression than in the start-up of a new venture. Entrepreneur ship and innovation have been the basis for much of the creative activity we are trying to manage. A look at what it takes to start a Hi-Tech enterprise provides insight into some of the unique aspects of managing creativity.

Keywords

Shipping Income Marketing Assure Expense 

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Copyright information

© Springer-Verlag Berlin Heidelberg 1990

Authors and Affiliations

  • Ronald Kay
    • 1
  1. 1.BerkeleyUSA

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