Business Excellence through integrative management concepts

  • Klaus J. Zink


Before Total Quality Management can be properly assessed as an integrative management concept, it is necessary to define some basic terms. The aim is to show how TQM differs from traditional quality management or quality assurance. Therefore, in a first step, various quality terms will be described.


Europe Marketing Assure Expense Stake 


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Copyright information

© Springer-Verlag Berlin · Heidelberg 1998

Authors and Affiliations

  • Klaus J. Zink
    • 1
  1. 1.University of KaiserslauternKaiserslauternGermany

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