Zusammenfassung
Kleine, High-Technology Unternehmen sind Ausgangspunkt der Überlegungen. Erörtert werden die Probleme, die mit der Entwicklung einer angemessenen E-Business Strategie verbunden sind. Strategische Empfehlungen werden gemacht.
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© 2001 Springer-Verlag Berlin Heidelberg
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Buss, W.C. (2001). The Design and Implementation of an Online Strategy in Small High-Technology Companies. In: Berndt, R. (eds) E-Business-Management. Herausforderungen an das Management, vol 8. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-56707-0_9
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DOI: https://doi.org/10.1007/978-3-642-56707-0_9
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-62581-7
Online ISBN: 978-3-642-56707-0
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