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Towards Value-Oriented Use of Social Media for Knowledge Management in SME

  • Conference paper
Knowledge Discovery, Knowledge Engineering and Knowledge Management (IC3K 2012)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 415))

Abstract

Social media is one of the current technology trends in use for marketing and communication, extending the possibilities for exchange among people. Yet, as every other technology using social media means effort for the organization using it. However, how can this effort being measured in the workload of a SME. To cover this we visited two SME introducing KM via social media and developed a concept to start KM. The obstacles and measures taken towards a value oriented KM with social media are documented in this paper, showing that a structured process helps and that there are still points missing to estimate the knowledge need to generate a full value oriented approach.

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Author information

Authors and Affiliations

  1. University of Rostock, 18057, Rostock, Germany

    Ulrike Borchardt

Authors
  1. Ulrike Borchardt
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Editor information

Editors and Affiliations

  1. IST - Technical University of Lisbon, Av.Rovisco Pais, 1, 1049-001, Lisbon, Portugal

    Ana Fred

  2. Delft University of Technology, Mekelweg 4, 2628, Delft, CD, The Netherlands

    Jan L. G. Dietz

  3. Informatics Research Centre, Henley Business School, University of Reading, RG6 6UD, UK

    Kecheng Liu

  4. INSTICC and IPS, Estefanilha, Setúbal, Portugal

    Joaquim Filipe

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Borchardt, U. (2013). Towards Value-Oriented Use of Social Media for Knowledge Management in SME. In: Fred, A., Dietz, J.L.G., Liu, K., Filipe, J. (eds) Knowledge Discovery, Knowledge Engineering and Knowledge Management. IC3K 2012. Communications in Computer and Information Science, vol 415. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-54105-6_22

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  • DOI: https://doi.org/10.1007/978-3-642-54105-6_22

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-54104-9

  • Online ISBN: 978-3-642-54105-6

  • eBook Packages: Computer ScienceComputer Science (R0)

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