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Methodology

  • Wei Jiang
Chapter
Part of the Contributions to Management Science book series (MANAGEMENT SC.)

Abstract

The previous chapter provided an in-depth examination of the relevant literature from which several hypotheses were developed. This chapter provides an overview of research methodology employed in this study, beginning with the explanation of the research design and the unit of analysis. A discussion regarding to the exploratory and conclusive research phases follows, including the description of the subjects, sampling and data collection procedures. Research instruments and design used in both exploratory and conclusive research are presented. Following this is a description of non-response issues, ethics, data coding and editing, and an overview of statistic techniques to be used in the subsequent data analyses. A profile of respondents and their organisations is provided at the end of the chapter.

Keywords

Dynamic Capability Mail Survey Cover Letter Common Method Variance Organisational Resource 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Springer-Verlag Berlin Heidelberg 2014

Authors and Affiliations

  • Wei Jiang
    • 1
  1. 1.Department of Marketing School of ManagementXiamen UniversityXiamenChina

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