Bringing MCDM to the Forefront of Management Practice
A great deal of effort has been expended in Multiple Criteria Decision Making in developing methods, and preparing computer programs implementing the methods. Though many articles have been published in the academic literature, and most management science and operations research texts devote space to multiple criteria decision making, there is a dearth of real applications and successes of multiple criteria decision making. Though it takes time to come up with and implement real applications, the success of our field ultimately depends on such applications. In this presentation, I reflect on what’s been done, and explore ways in which participants in the field can try to further our application successes.
KeywordsAnalytic Hierarchy Process Management Science Conjoint Analysis Academic Journal Aspiration Level
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