Abstract
At present, there are a lot of elements in the study of addressing the competitiveness of tourism destinations, but rarely from a management point of view to systematic and comprehensive study the competitiveness of the environment. The competitiveness model of Calgary tourism brought a systematic approach to tourism competitiveness study; this paper chose it as a tool selectively. Combined with the management element of competitiveness and environmental management, we divided the model of management by objective into two parts: (1) management; (2) marketing. From the environmental point of view, this paper studies the factors of tourism competitiveness. First, through appropriate management of the objective of environmental competitiveness, the management of tourism environmental impact (EI) and environmental quality (EQ) can be enhanced. Second, the competitiveness of destination can be improved through marketing activities in certain environments. In addition, effective measures should be taken to enhance tourism competitiveness through implementing and assessing the environmental attractiveness of tourist destinations Calgary model.
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Yin, W. (2013). Analysis on the Factors of Improving Competitiveness in Tourism Management. In: Yang, Y., Ma, M. (eds) Proceedings of the 2nd International Conference on Green Communications and Networks 2012 (GCN 2012): Volume 1. Lecture Notes in Electrical Engineering, vol 223. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-35419-9_37
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DOI: https://doi.org/10.1007/978-3-642-35419-9_37
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