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New Trends in Databases and Information Systems pp 361–370Cite as

Effectiveness Analysis of Promotional Features Used in Internet Auctions: Empirical Study

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Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 185))

Abstract

Internet auctions sites are trading platform with huge number of visitors that may become customers. On-line auctions allow users to buy and sell products without geographical borders, because in majority of cases ordered products are deliver by surface mail. The aim of our research was to collect substantial amount of data which describe on-line auctions in variety of attributes, as well as customers behaviour. We provide a quantitative arguments in discussion on effectiveness of promotional features used in on-line auctions.

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References

  1. Yang, I., Kahng, B.: Bidding process in online auctions and winning strategy: Rate equation approach. Physical Review E 73(6), 67101 (2006)

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  6. Warczynski, P.: Effectiveness Analysis of Internet Auctions Participants’ Behaviour. Master thesis under supervision of Wojciechowski A. Poznan University of Technology, Poznan, Poland (2009) (in Polish)

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Author information

Authors and Affiliations

  1. Institute of Computing Science, Poznan University of Technology, ul. Piotrowo 2, 60-965, Poznan, Poland

    Adam Wojciechowski & Paweł Warczynski

Authors
  1. Adam Wojciechowski
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  2. Paweł Warczynski
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Corresponding author

Correspondence to Adam Wojciechowski .

Editor information

Editors and Affiliations

  1. , Department of Computer Science, Eindhoven University of Technology, Eindhoven, 5600, Netherlands

    Mykola Pechenizkiy

  2. Institute of Computing Science, Poznan University of Technology, ul. Piotrowo 2, Poznan, 60-965, Poland

    Marek Wojciechowski

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Wojciechowski, A., Warczynski, P. (2013). Effectiveness Analysis of Promotional Features Used in Internet Auctions: Empirical Study. In: Pechenizkiy, M., Wojciechowski, M. (eds) New Trends in Databases and Information Systems. Advances in Intelligent Systems and Computing, vol 185. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-32518-2_34

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  • DOI: https://doi.org/10.1007/978-3-642-32518-2_34

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-32517-5

  • Online ISBN: 978-3-642-32518-2

  • eBook Packages: EngineeringEngineering (R0)

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