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Profit Model Three: Combined Pricing

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Approaching Business Models from an Economic Perspective

Part of the book series: SpringerBriefs in Business ((BRIEFSBUSINESS))

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Abstract

A profit model comprises profit source and pricing mode. Each one of the five modes can be adopted for a group of consumers and a product. In many cases, a company sells multiple products to several groups of customers. IBM may sell servers, software and consulting services to an SME (Small and medium enterprises), and a periodical might be distributed to libraries, companies and individuals. The way in which different pricing models maximally yield profits tests the wisdom of a company, and effectively combining models forms a key component of economic and managerial logic.

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Correspondence to Guiping Lin .

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Wei, W., Zhu, W., Lin, G. (2013). Profit Model Three: Combined Pricing. In: Approaching Business Models from an Economic Perspective. SpringerBriefs in Business. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-31023-2_7

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