Abstract
Information transmission is main characteristics of advertisement, which relies on visual modeling to transmit information. In order to achieve the perfect advertising results, the designer always adopts modern design to transmit commodity information. This paper will reflect the transmission result by understanding and analyzing visual modeling in advertising design.
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© 2012 Springer-Verlag GmbH Berlin Heidelberg
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Chang, C., Xie, J. (2012). Analysis on the Influence of Visual Modeling on Information Transmission in Advertising Design. In: Luo, J. (eds) Soft Computing in Information Communication Technology. Advances in Intelligent and Soft Computing, vol 161. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-29452-5_5
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DOI: https://doi.org/10.1007/978-3-642-29452-5_5
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-29451-8
Online ISBN: 978-3-642-29452-5
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