Abstract
To improve the accuracy of trust value among members in virtual community(VC), a trust model based on reputation was proposed. Superior to the existing approaches, the activity degree and the length of the trust chain were taken into account and corresponding punishment mechanism was introduced, and a novel computational method was put forward. In addition, the model can motivate members to participate in activities. Simulations show that this model is effective and feasible to virtual communities.
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Zhao, S., Guo, Y., Lv, S. (2011). A Trust Management Model Based on Reputation for Virtual Community. In: Jiang, L. (eds) Proceedings of the 2011 International Conference on Informatics, Cybernetics, and Computer Engineering (ICCE2011) November 19-20, 2011, Melbourne, Australia. Advances in Intelligent and Soft Computing, vol 110. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-25185-6_1
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DOI: https://doi.org/10.1007/978-3-642-25185-6_1
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