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Introduction

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Developing International Strategies
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Abstract

Internationalization or globalization touches every aspect of human society, extending well beyond economic relationships to areas such as social structures, work and leisure patterns, the spread of knowledge, concerns about the natural environment, and the causes and resolutions of armed conflicts. In response to these and many other areas in which the world has grown together in complex ways, we now routinely speak of the Global Village.

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© 2012 Springer-Verlag Berlin Heidelberg

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GrĂ¼nig, R., Morschett, D. (2012). Introduction. In: Developing International Strategies. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-24725-5_1

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