Abstract
The Internet has intrigued new research paradigm for traditional psychology. Over the past decades, researchers have found that there exists strong correlation between Internet behavior and individual psychological characteristics. In this paper, we propose to build the ontology of Internet behavior by projecting from psychological phenomena. The psychological phenomenon index was developed with top-down literature study. We conduct focus group study and build an online open-ended questionnaire to collect the comprehensive Internet behaviors as much as possible according to the psychological index. This study combines the qualitative and quantitative methods and sets the foundation for further study via the Web.
Supported by the Knowledge Innovation Program of the Chinese Academy of Sciences (KSCX2-EW-J-8-j).
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
References
Bargh, J.A., McKenna, K.Y.A.: The Internet and Social Life. Annu. Rev. Psychol. 55, 573–590 (2004)
Wellman, B.: Computer Networks as Social Networks. Science 293(5537), 2031 (2001)
Greenfield, D.N.: Psychological Characteristics of Compulsive Internet Use: A Preliminary Analysis. CyberPsychology & Behavior 2(5), 403–412 (1999)
Li, A., Zhu, T., Liu, R.: An Exploratory Research on Behavior Sample of the Internet in Personality Assessment. In: 2010 2nd IEEE Symposium on Web Society, Beijing, China, August 16-17, pp. 744–748 (2010)
Wen, J., et al.: Cyber-I: Vision of the Individual’s Counterpart on Cyberspace. In: 2009 Eighth IEEE International Conference on Dependable, Autonomic and Secure Computing. IEEE, Los Alamitos (2009)
Amiel, T., Sargent, S.L.: Individual Differences in Internet Usage Intentions. Computers in Human Behavior 20(6), 711–726 (2004)
Marcus, B., Machilek, F., Schütz, A.: Personality in Cyberspace: Personal Web Sites as Media for Personality Expressions and Impressions. Journal of Personality and Social Psychology 90(6), 1014 (2006)
Guarino, N., Giaretta, P.: Ontologies and Knowledge Bases: Towards a Terminological Clarification. Towards Very Large Knowledge Bases Knowledge Building and Knowledge Sharing 1(9), 25–32 (1995)
Gruber, T.R.: Toward Principles for the Design of Ontologies Used for Knowledge Sharing. International Journal of Human Computer Studies 43(5), 907–928 (1995)
Hurworth, R.: Qualitative Methodology: Common Questions about Running Focus Groups During Evaluations. Evaluation News and Comment 5(1), 48–52 (1996)
Morgan, D.L.: Focus Groups as Qualitative Research, 16th edn. Sage Publications, Inc., Thousand Oaks (1997)
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2011 Springer-Verlag Berlin Heidelberg
About this paper
Cite this paper
Zhang, Q. et al. (2011). Constructing the Internet Behavior Ontology: Projection from Psychological Phenomena with Qualitative and Quantitative Methods. In: Zhong, N., Callaghan, V., Ghorbani, A.A., Hu, B. (eds) Active Media Technology. AMT 2011. Lecture Notes in Computer Science, vol 6890. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-23620-4_16
Download citation
DOI: https://doi.org/10.1007/978-3-642-23620-4_16
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-23619-8
Online ISBN: 978-3-642-23620-4
eBook Packages: Computer ScienceComputer Science (R0)