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Research of Strategy of Shandong Sports Tourism’s Development Depending on the Eleventh National Games

  • Li Yan
  • Yu Cao
  • Xiaomei Zhou
  • Yiming Liu
  • Fang Han
  • Li Li
  • Yajing Wang
Part of the Communications in Computer and Information Science book series (CCIS, volume 208)

Abstract

In order to provide relevant theoretical help for Shandong sports Tourism’s development, taking Shandong sports tourism as the research object, this paper analyzed the advantages and the problems of Shandong sports tourism, studied the influences of the Eleventh National Games and on this basis looked for the countermeasures of Shandong sports Tourism. The authors believe that the only outlet is to combine government’s macro-control, self-improvement of the sports tourism, and taking the opportunity of the Eleventh National Games with each other.

Keywords

Shandong sports tourism the Eleventh National Games development 

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References

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Copyright information

© Springer-Verlag Berlin Heidelberg 2011

Authors and Affiliations

  • Li Yan
    • 1
  • Yu Cao
    • 1
  • Xiaomei Zhou
    • 1
  • Yiming Liu
    • 1
  • Fang Han
    • 1
  • Li Li
    • 1
  • Yajing Wang
    • 1
  1. 1.Tourist Management DepartmentUniversity of JinanJinanP.R. China

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