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Research on the Construction of Private Enterprise Culture in Zhejiang – A Case Study of Jinhua City

  • Fanghua Sun
Part of the Communications in Computer and Information Science book series (CCIS, volume 208)

Abstract

In the background where the market economy constantly improves and the social system gradually improves, to explore and research the role of private enterprise culture in sustainable development have important and far-reaching theoretical and practical significances. Based on the empirical analysis of the construction of private enterprise culture in Jinhua, the paper focuses on the status and the existing problems of the construction of private enterprise culture in Jinhua and proposes strategies on the construction of private enterprise culture in Jinhua.

Keywords

Private Enterprise Enterprise Culture Learning Organization 

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References

  1. 1.
    Philip, Harris, R., Moran (eds.): Cross-cultural Management Tutorial, pp. 39–52. Xinhua Publishing Press (2002)Google Scholar
  2. 2.
    Luo, C.: Enterprise Culture, pp. 121–157. China Renmin University Press (1999)Google Scholar
  3. 3.
    De, Z.: Corporate Culture and CI planning, pp. 32–57. Tsinghua University Press (2000)Google Scholar

Copyright information

© Springer-Verlag Berlin Heidelberg 2011

Authors and Affiliations

  • Fanghua Sun
    • 1
  1. 1.College of Economics and ManagementZhejiang Normal UniversityJinhuaChina

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