Abstract
The influence of handset modeling characteristics on people’s image cognition was studied based on the theory of Kansei engineering and using questionnaire and statistical analysis. According to the results-designers can get the corresponding handset modeling characteristics which most fit the ideal Kansei image chosen by the consumers. It’s a new way of directing the development of new products’ modeling design.
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© 2011 Springer-Verlag Berlin Heidelberg
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Li, Bb., Lin, Jl., Yin, L. (2011). Study of the Influence of Handset Modeling Characteristics on Image Cognition. In: Rau, P.L.P. (eds) Internationalization, Design and Global Development. IDGD 2011. Lecture Notes in Computer Science, vol 6775. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-21660-2_20
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DOI: https://doi.org/10.1007/978-3-642-21660-2_20
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