Advertisement

Innovation Management in British and German Manufacturing Companies

  • Rolf Pfeiffer
  • Keith Goffin

Abstract

Innovation is an essential means for companies to remain competitive. Manufacturers need to be constantly innovative — they need to introduce new products, new services and new processes on a regular basis. As the importance of innovation has become recognised over the last few years, it has been discussed extensively in the management literature. For example, in the UK, companies have often been criticised for having good ideas but not bringing them successfully to market. In Germany, there has been extensive public debate on whether high labour costs and taxes are reducing the global competitiveness of German industry and innovation is seen as the best way in which companies can make up for these disadvantages. Although much of the debate on the need for UK and German companies to become more innovative is at the national level, it is at the level of individual companies that this will have to be achieved. Therefore, this report describes survey results and a detailed investigation of how innovation is managed at sixteen individual companies, chosen from the electrical & electronics engineering and engineering sectors in Germany and the UK. The results cover all aspects of the management of innovation, such as the creation of ideas, innovation measures and new product development. These will be of interest to any manager in the manufacturing sector who is wrestling with how to make their company more innovative.

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

References

  1. Adler et al. (1996) Getting the Most out of Your Product Development Process. Harvard Business Review 2: 4–15Google Scholar
  2. Anon Face Value (1995) The Mass Production of Ideas, and Other Possibilities. Bd. 334, No. 7906, 18. March: 111Google Scholar
  3. Boag et al. (1989) New Product Management Practices of Small High Technology Firms. Journal of Product Innovation Management 2: 109–122CrossRefGoogle Scholar
  4. Chiesa et al. (1996) Development of a Technical Innovation Audit. Bd. 13, No. 2: 105–136Google Scholar
  5. Cooper RG (1995) Developing New Products On Time ‚In Time’. Research Technology Management 5: 49–57Google Scholar
  6. De Meyer A, Pycke B (1996) Falling Behind in Innovation. INSEAD Working Paper Series 96/95/TMGoogle Scholar
  7. DTI — Department of Trade and Industry-(1998) Building the Knowledge Driven Economy. The 1998 Competitiveness White Paper. LondonGoogle Scholar
  8. Feige A, Crooker R (1998) Innovationen als Medizin gegen Arbeitslosigkeit und Mittelmass. Frankfurter Allgemeine Zeitung, 7th December 1998Google Scholar
  9. Griffin A (1993) Metrics for Measuring Product Development Cycle Time. Journal of Product Innovation Management 2: 112–125CrossRefGoogle Scholar
  10. Gourlay R (1996) Innovation Roulette. Financial Times 23rd January: 147Google Scholar
  11. Houlder V (1996a) Innovation under the Spotlight. Financial Times 22nd January: 131Google Scholar
  12. Houlder V (1996b) Technology. Financial Times, 26th March: 143.Google Scholar
  13. Jelinek M, Schoonhoven CB (1990) The Innovation Marathon. OxfordGoogle Scholar
  14. Loch C, Stein L, Terwiesch C (1996) Measuring Development Performance in the Electronics Industry. Journal of Product Innovation Management 1: 3–20CrossRefGoogle Scholar
  15. Oliver N, Dewberry E, Nilson P, Shamir T (1995) Product Development Processes in Companies with Class-Leading Products. Proc. 5th International Product Development Management Conference, May 25-26, Como Italy: 835–852Google Scholar
  16. Sheth JN, Ram R (1987) Bringing Innovation to Market. New YorkGoogle Scholar

Copyright information

© Springer-Verlag Berlin Heidelberg 2003

Authors and Affiliations

  • Rolf Pfeiffer
  • Keith Goffin

There are no affiliations available

Personalised recommendations