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Strategies and Communications for Innovations pp 363–377Cite as

User-Centered Radical Innovation at Deutsche Telekom Laboratories

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Abstract

The necessity of appropriately dealing with the specific uncertainties in innovation development is undisputed, in both the worlds of daily business and of scientific research. Pursuing great opportunities at the price of a higher risk radical innovation projects present a particular challenge to management. In the context of radical innovation user orientation must be considered in a balanced way. Positive effects may depend upon the type of users focused on and the methods used. User characteristics like for instances technical competence or lead user criteria are considered to be important resources for radical innovation management. The paper describes the concept of user-centered radical innovation and how it is applied within Deutsche Telekom Laboratories – the corporate R&D centre of Deutsche Telekom. The concept is based on tools tailored to three innovation phases: initiation, business modelling and market driving.

Keywords

  • Open Innovation
  • User Orientation
  • Radical Innovation
  • Organizational Innovation
  • Divergent Thinking

These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Author information

Authors and Affiliations

  1. Deutsche Telekom Laboratories, Leader User Driven Innovation, Ernst-Reuter-Platz 7, 10587, Berlin, Germany

    Fee Steinhoff

  2. Deutsche Telekom Laboratories, User Driven Innovation, Ernst-Reuter-Platz 7, 10587, Berlin, Germany

    Henning Breuer

Authors
  1. Fee Steinhoff
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  2. Henning Breuer
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Correspondence to Fee Steinhoff .

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Editors and Affiliations

  1. School of Engineering and Science, Systems Management, Internat. Logistics, Jacobs University Bremen, Campus Ring 1, Bremen, 28759, Germany

    Michael Hülsmann

  2. School of Engineering and Science, Systems Management, Internat. Logistics, Jacobs University Bremen, Campus Ring 1, Bremen, 28759, Germany

    Nicole Pfeffermann

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Steinhoff, F., Breuer, H. (2011). User-Centered Radical Innovation at Deutsche Telekom Laboratories. In: Hülsmann, M., Pfeffermann, N. (eds) Strategies and Communications for Innovations. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-17223-6_24

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