Abstract
Ethnographical research is a recent trend in design profession field, but its open-ended approach does not always bring effective solutions, especially when a novice design student executes it. Inspired by Jacob Buur’s video ethnography, the author revised the approach and applied it to a design project sponsored by a corporation. The project goal set by the company was vague enough for students to lose a consistent direction, however, with this method they could find underlying needs and created a set of attractive solution ideas to the client company.
This report will describe how the project went and generate results, and finally, discuss the possibility of design with video ethnography.
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References
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Kushi, K.: Innovation notameno Design Process, ed. Research Institute of Human Engineering for Quality Life, Maruzen, pp. 104–115 (2005) (in Japanese)
Kawakita, J.: Hassou-Hou, Chuou-Shinsho, Chuou-Kouron-Shinsha (1967) (in Japanese)
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© 2009 Springer-Verlag Berlin Heidelberg
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Kushi, K. (2009). Organized Reframing Process with Video Ethnography: A Case Study of Students’ Design Project for New Interface Concept from Research to Visualization. In: Kurosu, M. (eds) Human Centered Design. HCD 2009. Lecture Notes in Computer Science, vol 5619. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-02806-9_28
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DOI: https://doi.org/10.1007/978-3-642-02806-9_28
Publisher Name: Springer, Berlin, Heidelberg
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