Overcoming Assumptions and Uncovering Practices: When Does the Public Really Look at Public Displays?

  • Elaine M. Huang
  • Anna Koster
  • Jan Borchers
Part of the Lecture Notes in Computer Science book series (LNCS, volume 5013)


This work reports on the findings of a field study examining the current use practices of large ambient information displays in public settings. Such displays are often assumed to be inherently eye-catching and appealing to people nearby, but our research shows that glancing and attention at large displays is complex and dependent on many factors. By understanding how such displays are being used in current, public, non-research settings and the factors that impact usage, we offer concrete, ecologically valid knowledge and design implications about these technologies to researchers and designers who are employing large ambient displays in their work.


Large displays ambient displays public settings qualitative studies 


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Copyright information

© Springer-Verlag Berlin Heidelberg 2008

Authors and Affiliations

  • Elaine M. Huang
    • 1
    • 2
  • Anna Koster
    • 2
  • Jan Borchers
    • 2
  1. 1.Social Media Research Lab Motorola LabsIllinoisUSA
  2. 2.Media Computing GroupRWTH Aachen UniversityAachenGermany

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