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Mediengestützte Beratungskommunikation

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Beratungspsychologie

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Wir leben in einer medialen Welt - der Zugang zu Medien wie Internet, Telefon oder Fernseher ist geradezu flächendeckend. So waren in Deutschland 2004 laut Statistischem Bundesamt 61% der Haushalte mit Computer ausgestattet, 42% mit Internetzugang, 95% besaßen ein Festnetztelefon und 72% ein Mobiltelefon. Die Verbreitung neuer Medien ist gerade in den jüngeren Altersgruppen sehr umfassend. Die Bedeutung für Beratungsangebote ist groß. Rund 60% der Bevölkerung nutzt beispielsweise das Internet, um gesundheitsrelevante Informationen zu erhalten (Eichenberg, 2004). Damit besitzen die neuen Medien ein enormes Potential, um bestimmte Zielgruppen besser oder überhaupt erst zu erreichen. In den letzten Jahrzehnten haben sich mit dem technologischen Fortschritt denn auch zunehmend neue Settings der Beratung ergeben, die mediale Zugangswege zur Beratung und Vermittlungsformen im Gegensatz zu einer face-to-face-Interaktion nutzen und damit die Möglichkeit bieten, über räumliche wie zeitliche Dimensionen hinweg zu kommunizieren (sog. »Fernberatung«).

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Editor information

Editors and Affiliations

  1. Institut für Psychologie, Universität Potsdam, Abt. Beratungspsychologie Karl-Liebknecht-Straße 24/25, 14476, Potsdam

    Petra Warschburger

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(2009). Mediengestützte Beratungskommunikation. In: Warschburger, P. (eds) Beratungspsychologie. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-79044-0_5

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