Abstract
Adobe uses diverse user research methods for our Asian geographies. Our approaches differ depending on the target market and the feature set under consideration. There is no cookie-cutter approach to software culturalization. The target user and software space is the starting point for determining research approaches and areas of focus for design. We will focus on two products from our Pro and Consumer product lines and provide case studies for how these approaches differ for two very different product lines that have been culturalized for the Japanese market.
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© 2007 Springer-Verlag Berlin Heidelberg
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Kim, H., Shade, J. (2007). Adobe Approaches to Culturalization: Two Case Studies. In: Aykin, N. (eds) Usability and Internationalization. Global and Local User Interfaces. UI-HCII 2007. Lecture Notes in Computer Science, vol 4560. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-73289-1_14
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DOI: https://doi.org/10.1007/978-3-540-73289-1_14
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-540-73288-4
Online ISBN: 978-3-540-73289-1
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