Abstract
Globalization is a journey. Most companies still have a long way to go.
“… that globalization remains an issue rather than a statement of fact hinges on the ambiguity of the term itself It has been commonly used in a narrow sense to refer to all forms of geographic expansion, although it has a much wider meaning at the competitive and management level… geographic expansion alone is not equivalent to globalization and… presence in multiple geographies does not by itself yield competitive advantage or profitable growth. A multinational corporation does not automatically acquire the appropriate mindset or management culture that will make it truly global and thus able to reap the potential benefits of a broad geographic presence. “ Hans van Doesburg and Gerald Adolph, Booz Allen & Hamilton
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© 2002 Deutscher Universitäts-Verlag GmbH, Wiesbaden
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Smith, R. (2002). Getting to Global - Building a global supply chain network model. In: Global Supply Chain Performance and Risk Optimization. Deutscher Universitätsverlag. https://doi.org/10.1007/978-3-322-81407-4_3
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DOI: https://doi.org/10.1007/978-3-322-81407-4_3
Publisher Name: Deutscher Universitätsverlag
Print ISBN: 978-3-8244-7551-3
Online ISBN: 978-3-322-81407-4
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