Skip to main content

Popularity and Geospatial Spread of Trends on Twitter: A Middle Eastern Case Study

  • Conference paper
  • First Online:
Computational Collective Intelligence (ICCCI 2018)

Part of the book series: Lecture Notes in Computer Science ((LNAI,volume 11055))

Included in the following conference series:

  • 1306 Accesses

Abstract

Thousands of topics trend on Twitter across the world every day, making it increasingly challenging to provide real-time analysis of current issues, topics and themes being discussed across various locations and jurisdictions. There is thus a demand for simple and extensible approaches to provide deeper insight into these trends and how they propagate across locales. This paper represents one of the first studies to look at geospatial spread of trends on Twitter, presenting various techniques to provide increased understanding of how trends on social networks can spread across various regions and nations. It is based on a year-long data collection (N = 2,307,163) and analysis between 2016–2017 of seven Middle Eastern countries (Bahrain, Egypt, Kuwait, Lebanon, Qatar, Saudi Arabia, and the United Arab Emirates). Using this year-long dataset, the project investigates the popularity and geospatial spread of trends, focusing on trend information but not processing individual topics, with the findings showing that likelihood of trends spreading to other locales is to a large extent influenced by the place in which it first appeared.

N. Albishry—This work has been supported by a doctoral research scholarship for Nabeel Albishry from King Abdulaziz University, Kingdom of Saudi Arabia.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 39.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Notes

  1. 1.

    https://developer.twitter.com/en/docs/trends/trends-for-location/api-reference/get-trends-place.

  2. 2.

    Isolated trends are those that have trended in one place, i.e. their indegree equal 1.

References

  1. Lazer, D., Kennedy, R., King, G., Vespignani, A.: The parable of google flu: traps in big data analysis. Science 343(6176), 1203–1205 (2014)

    Article  Google Scholar 

  2. Parker, J., Yates, A., Goharian, N., Frieder, O.: Health-related hypothesis generation using social media data. Soc. Netw. Anal. Min. 5(7), 7 (2015)

    Article  Google Scholar 

  3. Blamey, B., Crick, T., Oatley, G.: ‘The First Day of Summer’: parsing temporal expressions with distributed semantics. In: Bramer, M., Petridis, M. (eds.) SGAI 2013, pp. 389–402. Springer, Cham (2013). https://doi.org/10.1007/978-3-319-02621-3_29

    Chapter  Google Scholar 

  4. Bello, G., Menéndez, H., Okazaki, S., Camacho, D.: Extracting collective trends from Twitter using social-based data mining. In: Bǎdicǎ, C., Nguyen, N.T., Brezovan, M. (eds.) ICCCI 2013. LNCS (LNAI), vol. 8083, pp. 622–630. Springer, Heidelberg (2013). https://doi.org/10.1007/978-3-642-40495-5_62

    Chapter  Google Scholar 

  5. Albishry, N., Crick, T., Tryfonas, T., Fagade, T.: An evaluation of performance and competition in customer services on Twitter: a UK telecoms case study. In: Companion of The Web Conference 2018. Social Sensing and Enterprise Intelligence: Towards a Smart Enterprise Transformation (2018)

    Google Scholar 

  6. Fang, A., Ounis, I., Habel, P., Macdonald, C., Limsopatham, N.: Topic-centric classification of Twitter user’s political orientation. In: Proceedings of the 38th International ACM SIGIR Conference on Research & Development in Information Retrieval, pp. 791–794 (2015)

    Google Scholar 

  7. Zhang, Y., Ruan, X., Wang, H., Wang, H., He, S.: Twitter trends manipulation: a first look inside the security of Twitter trending. IEEE Trans. Inf. Forensics Secur. 12(1), 144–156 (2017)

    Article  Google Scholar 

  8. Irani, D., Webb, S., Pu, C., Drive, F., Gsrc, B.: Study of trend-stuffing on Twitter through text classification. In: Proceedings of the 7th Annual Collaboration, Electronic Messaging, AntiAbuse and Spam Conference (CEAS 2010) (2010)

    Google Scholar 

  9. Sedhai, S., Sun, A.: HSpam14: a collection of 14 million tweets for hashtag-oriented spam research. In: Proceedings of the 38th International ACM SIGIR Conference on Research & Development in Information Retrieval, pp. 223–232 (2015)

    Google Scholar 

  10. Chu, Z., Widjaja, I., Wang, H.: Detecting social spam campaigns on Twitter. In: Bao, F., Samarati, P., Zhou, J. (eds.) ACNS 2012. LNCS, vol. 7341, pp. 455–472. Springer, Heidelberg (2012). https://doi.org/10.1007/978-3-642-31284-7_27

    Chapter  Google Scholar 

  11. VanDam, C., Tan, P.N.: Detecting hashtag hijacking from Twitter. In: Proceedings of the 8th ACM Conference on Web Science (WebSci 2016), pp. 370–371 (2016)

    Google Scholar 

  12. Sanderson, J., Barnes, K., Williamson, C., Kian, E.T.: ‘How could anyone have predicted that #AskJameis would go horribly wrong?’ Public relations, social media, and hashtag hijacking. Public Relat. Rev. 42(1), 31–37 (2016)

    Article  Google Scholar 

  13. Zubiaga, A., Spina, D., Fresno, V., Martínez, R.: Classifying trending topics: a typology of conversation triggers on Twitter. In: Proceedings of the 20th ACM International Conference on Information and Knowledge Management, pp. 461–2464 (2011)

    Google Scholar 

  14. Benhardus, J., Kalita, J.: Streaming trend detection in Twitter. Int. J. Web Based Communities 9(1), 122–139 (2013)

    Article  Google Scholar 

  15. Ferragina, P., Piccinno, F., Santoro, R.: On analyzing hashtags in Twitter. In: Proceedings of the 9th International AAAI Conference on Web and Social Media (ICWSM 2015), pp. 110–119 (2015)

    Google Scholar 

  16. Albishry, N., Crick, T., Tryfonas, T.: “Come Together!”: interactions of language networks and multilingual communities on Twitter. In: Nguyen, N.T., Papadopoulos, G.A., Jędrzejowicz, P., Trawiński, B., Vossen, G. (eds.) ICCCI 2017, Part II. LNCS (LNAI), vol. 10449, pp. 469–478. Springer, Cham (2017). https://doi.org/10.1007/978-3-319-67077-5_45

    Chapter  Google Scholar 

  17. ten Thij, M., Bhulai, S.: Modelling trend progression through an extension of the Polya Urn process. In: Wierzbicki, A., Brandes, U., Schweitzer, F., Pedreschi, D. (eds.) NetSci-X 2016. LNCS, vol. 9564, pp. 57–67. Springer, Cham (2016). https://doi.org/10.1007/978-3-319-28361-6_5

    Chapter  Google Scholar 

  18. Mathioudakis, M., Koudas, N.: TwitterMonitor: trend detection over the Twitter stream. In: Proceedings of the 2010 ACM SIGMOD International Conference on Management of Data, pp. 1155–1158 (2010)

    Google Scholar 

  19. Zubiaga, A., Spina, D., Martínez, R., Fresno, V.: Real-time classification of Twitter trends. J. Assoc. Int. Sci. Tech. 66(3), 462–473 (2015)

    Google Scholar 

  20. Tufekci, Z.: Big questions for social media big data: representativeness, validity and other methodological pitfalls. In: Proceedings of the 8th International AAAI Conference on Weblogs and Social Media (ICWSM 2014) (2014)

    Google Scholar 

  21. United Nations: World Population Prospects 2017. Technical report, Department of Economic and Social Affairs, Population Division (2017)

    Google Scholar 

  22. Salem, F.: Social media and the internet of things towards data-driven policymaking in the Arab world: potential, limits and concerns. Technical report, The Arab Social Media Report, MBR School of Government, Dubai, February 2017

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Tom Crick .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2018 Springer Nature Switzerland AG

About this paper

Check for updates. Verify currency and authenticity via CrossMark

Cite this paper

Albishry, N., Crick, T., Fagade, T., Tryfonas, T. (2018). Popularity and Geospatial Spread of Trends on Twitter: A Middle Eastern Case Study. In: Nguyen, N., Pimenidis, E., Khan, Z., Trawiński, B. (eds) Computational Collective Intelligence. ICCCI 2018. Lecture Notes in Computer Science(), vol 11055. Springer, Cham. https://doi.org/10.1007/978-3-319-98443-8_16

Download citation

  • DOI: https://doi.org/10.1007/978-3-319-98443-8_16

  • Published:

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-98442-1

  • Online ISBN: 978-3-319-98443-8

  • eBook Packages: Computer ScienceComputer Science (R0)

Publish with us

Policies and ethics