Abstract
Unfortunately, no time is spent during medical school, residency, or fellowship in preparing young physicians in the nonclinical aspects of starting a practice. Most physicians “learn on the fly” through trial-and-error on how to recruit patients, market their practice, and navigate the challenging bureaucracy that is modern-day medicine. The goal of this chapter is to provide physicians with practical advice on how to successfully (and efficiently) start, build, and grow a clinical practice. Fundamental aspects of marketing, outreach, and office/surgical protocol preparations are reviewed in this chapter.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Recommended Reading
Ahmad CS. SKILL: 40 principles that surgeons, athletes, and other elite performers use to achieve mastery. Paperback – 1 June 2015.
Carnegie D, MacMillan A. How to win friends & influence people. 17 Sep 2004; Unabridged.
Holiday R. The obstacle is the way: the timeless art of turning trials into triumph. 2014.
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2019 Springer Nature Switzerland AG
About this chapter
Cite this chapter
Makhni, E.C., Forsythe, B. (2019). Setting up your Clinical Practice – Keys for Growth and Success. In: Makhni, E., Makhni, M., Swart, E., Bush-Joseph, C. (eds) Orthopedic Practice Management. Springer, Cham. https://doi.org/10.1007/978-3-319-96938-1_3
Download citation
DOI: https://doi.org/10.1007/978-3-319-96938-1_3
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-96937-4
Online ISBN: 978-3-319-96938-1
eBook Packages: MedicineMedicine (R0)