Adding Eye Tracking Data Collection to Smartphone Usability Evaluation: A Comparison Between Eye Tracking Processes and Traditional Techniques

Abstract

Due to the sensation of frustration caused by both technological changes and the lack of knowledge required to interact with new technologies, some confusing experiences with mobile computing systems tends to discourage the use of new interfaces. Therefore, it is necessary to offer products and services that can be fully controlled by users, transforming complex processes into simple and objective interactions. For this, initially a preparation of the case study to define the object to be evaluated, which concluded that an analysis of the use of the search tools of the Android system could meet the requirements of the proposed work. This work has as a premise to create a combination of usability assessment techniques which allowed adding eye tracking data from the users’ experience to the experiments with traditional research methods. At the end of the study, it was possible to evaluate the contribution of each technique applied.