Abstract
Hybrid organizations are emerging in the organizational landscape, integrating social and commercial objectives into the same strategy. This paper aims to address the strategies adopted by social enterprises (a particular case of hybrid organization), serving target groups who cannot pay for services and products as common customers, to overcome operations resources constraints. Based on the case of Vintage for a Cause the authors identify the incorporation of external resources and reputation through partnerships, the recruitment of beneficiaries as volunteers to the workforce and the diversification of income generating activities as some of the strategies that can be followed by organizations sharing the same particularities.
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Ávila, L., Amorim, M., Ferreira, L. (2019). Strategies Adopted by Social Enterprises to Overcome Operations Resources Constraints: The Case of Vintage for a Cause. In: Mula, J., Barbastefano, R., Díaz-Madroñero, M., Poler, R. (eds) New Global Perspectives on Industrial Engineering and Management. Lecture Notes in Management and Industrial Engineering. Springer, Cham. https://doi.org/10.1007/978-3-319-93488-4_4
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DOI: https://doi.org/10.1007/978-3-319-93488-4_4
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