Abstract
This case presents the entrepreneurial story of Muhannad and his business. Muhannad is a Syrian refugee who had established a successful life as a sales manager for an established firm before he decided to flee to Europe. Facing difficulties in finding suitable jobs with his qualifications in Germany, Muhannad decided to open a restaurant called “Umayyad” in Bremen, Germany. Thanks to his broad experience and friendly personality, as well as strong supports from local German friends, Muhannad managed to start his business in a very good location—in the middle of the city center of Bremen—only a year after his arrival in Germany. This case shows how an entrepreneurial refugee can overcome resource and institutional constraints within a short time through supports from different host country institutions.
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Harima, A., Haimour, M., Freiling, J. (2019). Umayyad: A Syrian Refugee Business in Bremen, Germany. In: Heilbrunn, S., Freiling, J., Harima, A. (eds) Refugee Entrepreneurship. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-319-92534-9_2
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DOI: https://doi.org/10.1007/978-3-319-92534-9_2
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