Advertisement

Appearance–Behavior–Culture in Creating Consumer Products with Cultural Meaning Meant to Evoke Emotion

  • Tyan-Yu WuEmail author
  • Wei-Hsiang Huang
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 10912)

Abstract

This paper aims to describe an attempt to develop a design process for the enhancement of cultural factors in product design. Appearance–behavior–culture (ABC) theory was applied to construct the six design processes. To test the processes, a collaborative project designing a glass teapot was used, following the six developed design processes step by step, and each step is described. The discussion covers designer and client feedback during the design stages. Designers specifically commented positively on the use of 3-D printing technology as an efficient tool for effectively and quickly checking ideas.

Keywords

Culture Product design Development process 

References

  1. Bloch, P.H.: Seeking the ideal form: product design and consumer response. J. Mark. 59(3), 16–29 (1995)CrossRefGoogle Scholar
  2. Creusen, M.E.H., Schoormans, J.P.L.: The different roles of product appearance in consumer choice. J. Prod. Innov. Manag. 22(1), 63–81 (2005)CrossRefGoogle Scholar
  3. Crilly, N., Moultrie, J., Clarkson, P.J.: Seeing things: consumer response to the visual domain in product design. Des. Stud. 25(6), 547–577 (2004)CrossRefGoogle Scholar
  4. Desmet, P.M.A.: Designing Emotions, unpublished Doctorial thesis, Delft University, NL (2002)Google Scholar
  5. Desmet, P.M.A., Overbeeke, C.J., Tax, S.J.E.T.: Designing products with added emotional value: development and application of an approach for research through design. Des. J. 4(1), 32–47 (2001)Google Scholar
  6. Krippendorff, K., Butter, R.: Product semantics: exploring the symbolic qualities of form. Innov.: J. Ind. Des. Soc. Am. 3(2), 4–9 (1984)Google Scholar
  7. Leong, B.D.: Culture-based knowledge towards new design thinking and practice-A dialogue. Des. Issues 19, 48–58 (2003)CrossRefGoogle Scholar
  8. Lin, R.T.: Transforming Taiwan aboriginal cultural features into modern product design: a case study of a cross-cultural product design model. Int. J. Des. 1(2), 45–53 (2007)Google Scholar
  9. McDonagh, D., Bruseberg, A., Haslam, C.: Visual product evaluation: exploring users’ emotional relationships with products. Appl. Ergon. 33(3), 231–240 (2002)CrossRefGoogle Scholar
  10. McDonagh, D., Storer, I.: Mood boards as a design catalyst and resource: researching an under-researched area. Des. J. 7(3), 16–31 (2005)Google Scholar
  11. Norman, D.A.: Emotional Design: Why We Love (or Hate) Everyday Things. Basic books, Cambridge (2004)Google Scholar
  12. Ulrich, K.T., Eppinger, S.D.: Product Design and Development. McGraw-Hill, New York (1999)Google Scholar
  13. Wu, T.-Y., Chang, W.-C.: Development of a product with pleasure: modeling the bionic design approach. Bull. JSSD 56(2), 43–52 (2009)MathSciNetGoogle Scholar

Copyright information

© Springer International Publishing AG, part of Springer Nature 2018

Authors and Affiliations

  1. 1.Chang Gung UniversityKwei-ShanTaiwan

Personalised recommendations