Collectivity and Power on the Internet: An Introduction
The internet allows for collectivity to unfold into an impressive and multi-layered phenomenon that engenders diverse forms of entirely spontaneous or informally structured social behavior and action. The first aim of this book is to to present a heuristic concept of spontaneous collective behavior and directed collective action. Second, the book examines the role and importance of the technical infrastructures of the internet alongside the social rules embedded in those infrastructures for the formation, stabilization and structuring of collective action and behavior. The third concern of this book is to work out the different levels and facets of the power of the internet companies and their influence on the structuring of collectives.