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LGBT Tourism: The Competitiveness of the Tourism Destinations Based on Digital Technology

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Trends and Advances in Information Systems and Technologies (WorldCIST'18 2018)

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 745))

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Abstract

In this article, we present the literature review on the influence of LGBT consumers on tourism. Several authors demonstrate the clear relationship between countries progressive policies towards LGBT people and the economic benefits for their tourism sector, and the increasing social benefits as a result from the associated brand image of tolerance, inclusiveness and diversity. LGBTs are a community with a strong sense of identity, constantly sharing experiences and information and in constant virtual interaction, use all the available means of communication, especially the communication channels and online platforms, developed specifically for this community, such as online associations and forums, specialized websites and apps, and several social networks. Those responsible for marketing, tourism products and services, have been increasingly committed to reaching this target through the several online communication channels. Nonetheless, international publications point to the need for even more products and websites designed and directed to this type of customers. Information and communication technologies modifies the interaction with the individual or institutional clients and enables the adoption of innovative business models and electronic sales channels of tourism products. The role of the ICT in tourism has become an essential tool in today’s world of quick information, especially regarding LGBT tourist’s options.

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Author information

Authors and Affiliations

  1. School of Hospitality and Tourism, Polytechnic Institute of Porto, Porto, Portugal

    Pedro Liberato & Dália Liberato

  2. Porto Accounting and Business School, Polytechnic Institute of Porto, Porto, Portugal

    António Abreu

  3. Faculty of Business Sciences and Tourism, University of Vigo, Vigo, Spain

    Elisa Alén

  4. Informatics Engineering Department, Coimbra University, Coimbra, Portugal

    Álvaro Rocha

Authors
  1. Pedro Liberato
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  2. Dália Liberato
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  3. António Abreu
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  4. Elisa Alén
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  5. Álvaro Rocha
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Corresponding author

Correspondence to Pedro Liberato .

Editor information

Editors and Affiliations

  1. Departamento de Engenharia Informática, Universidade de Coimbra, Coimbra, Portugal

    Álvaro Rocha

  2. College of Engineering, The Ohio State University, Columbus, OH, USA

    Hojjat Adeli

  3. DSI/EEUM, Universidade do Minho, Guimarães, Portugal

    Luís Paulo Reis

  4. DIMES, Università della Calabria, Arcavacata di Rende, Italy

    Sandra Costanzo

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Liberato, P., Liberato, D., Abreu, A., Alén, E., Rocha, Á. (2018). LGBT Tourism: The Competitiveness of the Tourism Destinations Based on Digital Technology. In: Rocha, Á., Adeli, H., Reis, L.P., Costanzo, S. (eds) Trends and Advances in Information Systems and Technologies. WorldCIST'18 2018. Advances in Intelligent Systems and Computing, vol 745. Springer, Cham. https://doi.org/10.1007/978-3-319-77703-0_27

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  • DOI: https://doi.org/10.1007/978-3-319-77703-0_27

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-77702-3

  • Online ISBN: 978-3-319-77703-0

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