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Sustainable Agriculture and Food Security pp 109–120Cite as

Alternative Distribution Channels of Fruits and Vegetables

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Part of the book series: Cooperative Management ((COMA))

Abstract

The current study aims to explore consumer attitudes and preferences towards alternative food distribution channels focusing mainly on fresh fruits and vegetables. Consumer behavior towards alternative channels and various factors affecting purchasing decision are investigated and recorded, demonstrating the value of alternative channels in distributing agro-food products. Results manifest alternative channels are trusted by the consumers and they can be expanded particularly for fresh fruits and vegetables.

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Author information

Authors and Affiliations

  1. Department of Agricultural Economics, School of Agriculture, Aristotle University of Thessaloniki, Thessaloniki, Greece

    Kallirroi Nikolaou, Efthimia Tsakiridou & Konstadinos Mattas

  2. Industrial Management Division of the Mechanical Engineering Department, School of Engineering, Aristotle University of Thessaloniki, Thessaloniki, Greece

    Foivos Anastasiadis

Authors
  1. Kallirroi Nikolaou
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  2. Efthimia Tsakiridou
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  3. Foivos Anastasiadis
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  4. Konstadinos Mattas
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Corresponding author

Correspondence to Efthimia Tsakiridou .

Editor information

Editors and Affiliations

  1. Department of Agricultural Economics, School of Agriculture, Aristotle University of Thessaloniki, Thessaloniki, Greece

    Konstadinos Mattas

  2. Business Economics and Management, Mediterrean Agronomic Institute Chania, Chania, Greece

    George Baourakis

  3. School of Production Engineering and Management, Technical University of Crete, Chania, Greece

    Constantin Zopounidis

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Nikolaou, K., Tsakiridou, E., Anastasiadis, F., Mattas, K. (2018). Alternative Distribution Channels of Fruits and Vegetables. In: Mattas, K., Baourakis, G., Zopounidis, C. (eds) Sustainable Agriculture and Food Security. Cooperative Management. Springer, Cham. https://doi.org/10.1007/978-3-319-77122-9_8

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