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Getting Meaning in the Online Environment of E-Commerce by Using Semantic Web Technologies

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Informatics in Economy (IE 2016)

Part of the book series: Lecture Notes in Business Information Processing ((LNBIP,volume 273))

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Abstract

This paper treats the problem of information quality from the online environment of e-commerce. We identified some determinants of the information quality considered from the perspective of online buyers. We realized an online questionnaire which analyzes the factors that affect the information quality. We found that, for the online buyer, the semantics of product’s characteristics, the importance of product’s characteristics, and the semantics of product’s price are the main factors. Therefore, we addressed the problem of semantics by using semantic Web technologies and we present our approach in this article. Our study’s results help the e-commerce vendors, responsible with assuring the quality of information provided to their buyers.

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Correspondence to Sabina-Cristiana Necula .

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Necula, SC. (2018). Getting Meaning in the Online Environment of E-Commerce by Using Semantic Web Technologies. In: Silaghi, G., Buchmann, R., Boja, C. (eds) Informatics in Economy. IE 2016. Lecture Notes in Business Information Processing, vol 273. Springer, Cham. https://doi.org/10.1007/978-3-319-73459-0_9

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  • DOI: https://doi.org/10.1007/978-3-319-73459-0_9

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-73458-3

  • Online ISBN: 978-3-319-73459-0

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