The Dynamics of the Global Multinationals: Determinants of New Global Configurations and New Management Challenges

Conference paper
Part of the Springer Proceedings in Business and Economics book series (SPBE)

Abstract

During the last few decades, the complex interplay between (the process of) globalization and (the evolution of global) multinationals has radically changed both the architecture of the global economy and the characteristics of their main players – the global multinationals; new configurations have emerged, while new complexities have replaced them, in unprecedented (in terms of speed, breadth, and depth) manners, adding new valences to the challenges firms and their strategists are confronting nowadays. The aim of the paper is to identify (some of) the most significant shifts that have marked the dynamics of the global multinationals during the last two decades, in order to sketch the new realities and trends that define the global economy as is it today, on one hand, and to determine the challenges these new (diverse and dynamic) conditions raise in front of firms and their strategic management, on the other hand. Against the background offered by the literature review – on the mutually reinforcing and ever-emerging relationships between globalization and (the global) multinationals, the paper will develop a (historical) comparative analysis of the world’s largest companies – based on Fortune Global 500 rankings (which represent a widely recognized benchmark); the combination of the two methods (literature review and analysis of real data) will ensure significant insights on the subject while setting the premises for reliable findings and conclusions, as well as for future research directions.

Keywords

Globalization Global shifts Global multinationals Management challenges 

References

  1. Aggarwal, R., Berrill, J., Hutson, E., Kearney, C.: What is a multinational corporation? Classifying the degree of firm-level multinationality. Int. Bus. Rev. 20(5), 557–577 (2010)CrossRefGoogle Scholar
  2. Casanova, L.: Global Latinas: Latin America's Emerging Multinationals. Palgrave Macmillan, London (2009)CrossRefGoogle Scholar
  3. Daft, R.L., Murphy, J., Willmott, H.: Organization Theory and Design. Cengage Learning EMEA, Andover (2010)Google Scholar
  4. Dess, G.G., Lumpkin, G.T., Eisner, A., McNamara, G.: Strategic Management. McGraw Hill Education, New York (2014)Google Scholar
  5. Dicken, P.: Global Shift: Mapping the Changing Contours of the World Economy. SAGE Publications, London\Thousand Oaks\New Delhi (2007)Google Scholar
  6. Doz, Y.L., Santos, J., Williamson, P.: From Global to Metanational: How Companies win in the Knowledge Economy. Harvard Business Press, Boston (2001)Google Scholar
  7. Fortune Global 500., http://fortune.com/global500/ (n.d.). Accessed 11 June 2017
  8. Fortune Magazine, Fortune’s Global 500 ranked within countries, http://archive.fortune.com/magazines/fortune/fortune_archive/1996/08/05/215441/index.htm (1996a). Accessed 11 June 2017
  9. Fortune Magazine., http://www.fortunechina.com/fortune500/c/1996-11/01/content_9659.htm (1996b). Accessed 11 June 2017
  10. Gorzeń-Mitka, I., Okręglicka, M.: Improving decision making in complexity environment. In: Mihaescu, L., et al. (eds.) Procedia Economics and Finance, 21st International Economic Conference of Sibiu 2014, IECS 2014 Prospects of Economic Recovery in a Volatile International Context: Major Obstacles, Initiatives and Projects, vol. 16, pp. 402–409. Elsevier, Amsterdam (2014)Google Scholar
  11. Hirst, P., Thompson, G., Bromley, S.: Globalization in Question. Polity. Cambridge, Malden (2015)Google Scholar
  12. Hitt, M.A., Ireland, D.R., Hoskisson, R.E.: Strategic Management: Concepts and Cases: Competitiveness and Globalization. Cengage Learning, Mason (2013)Google Scholar
  13. Hoon, O.C., Rugman, A.M.: The dynamics of regional and global multinationals, 1999–2008. The. Multinatl. Bus. Rev. 22(2), 108–117 (2014)CrossRefGoogle Scholar
  14. Khanna, T., Palepu, K.G.: Emerging giants. Building World-Class Companies in Developing Countries. Harv. Bus. Rev. 1–11 (2006)Google Scholar
  15. Kleinert, J.: The Role of Multinational Enterprises in Globalization, vol. 326. Springer-Verlag, Berlin Heidelberg (2004)Google Scholar
  16. Knight, G.A., Cavusgil, S.T.: A taxonomy of born-global firms. MIR: Manag. Int. Rev. 45(3), 15–35 (2005)Google Scholar
  17. Kumar, N.: India's Global Powerhouses: How they Are Taking on the Wworld. Harvard Business Press, Boston (2009)Google Scholar
  18. Mathews, J.A.: Dragon multinationals: new players in 21st century globalization. Asia Pac. J. Manag. 23(1), 5–27 (2006)CrossRefGoogle Scholar
  19. Mayrhofer, U., Urban, S.: Management International. Des pratiques en mutation. Pearson Education France, Paris (2011)Google Scholar
  20. McCann, P.: The economic geography of globalization: technology, institutions and multinationals. Keynote speech at the Congress of the European Regional Science Association (ERSA). Liver. 27–31 (2008)Google Scholar
  21. Mikler, J. (ed.): The Handbook of Global Companies. John Wiley and Sons Ltd., Chichester (2013)Google Scholar
  22. Narula, R., Dunning, J.H.: Multinational enterprises, development and globalization: some clarifications and a research agenda. Oxf. Dev. Stud. 38(3), 263–287 (2010)CrossRefGoogle Scholar
  23. Palmisano, S.J.: The globally integrated enterprise. Foreign Aff. 85(3), 127–136 (2006)CrossRefGoogle Scholar
  24. Panibratov, A.: Russian Multinationals: From Regional Supremacy to Global Lead. Routledge, London\New York (2012)Google Scholar
  25. Rugman, A.M.: The Regional Multinationals: MNEs and 'Global' Strategic Management. Cambridge University Press, Cambridge (2005)CrossRefGoogle Scholar
  26. Rugman, A.M., Verbeke, A.: A perspective on regional and global strategies of multinational enterprises. J. Int. Bus. Stud. 35(1), 3–18 (2004)CrossRefGoogle Scholar
  27. Sirkin, H.L., Hemerling, J.W., Bhattachrya, A.K.: Globality. Competing with Everyone from Everywhere for Everything. The Boston Consulting Group, Inc. Headline Publishing Group, London (2008)Google Scholar
  28. Urry, J.: The complexity turn. Theory Cult. Soc. 22(5), 1–14 (2005)CrossRefGoogle Scholar
  29. Vitali, S., Glattfelder, J.B., Battiston, S.: The network of global corporate control. PLoS One. 6(10), 1–6 (2011)CrossRefGoogle Scholar
  30. Wilkins, M.: The history of multinational enterprise. In: Rugman, A.M., Brewer, T.L. (eds.) The Oxford Handbook of International Business, pp. 3–35. Oxford University Press, New York (2009)Google Scholar
  31. Williamson, P.J., Zeng, M.: The global impact of China’s emerging multinationals. In: McNally, C.A. (ed.) China’s Emergent Political Economy: Capitalism in the Dragon’s Lair, pp. 83–101. Routledge, London\New York (2008)Google Scholar

Copyright information

© Springer International Publishing AG 2018

Authors and Affiliations

  1. 1.Lucian Blaga University of SibiuSibiuRomania

Personalised recommendations