Towards Formal Strategy Analysis with Goal Models and Semantic Web Technologies

  • Christoph G. SchuetzEmail author
  • Michael Schrefl
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 10651)


An informed strategy-making process involves strategy analysis to determine the strategic position of the company. In this paper, we investigate the formalization of different frameworks of strategy analysis in order to facilitate the tasks of strategic management. The thus formalized strategic reports can be shared among employees and combined for more holistic analyses. Semantic web technologies serve as the technological foundation, which allows for the expression of strategic questions as queries over the models as well as an integration of external data sets from the semantic web.


Knowledge management  Strategic management Business modeling SWOT PESTEL Porter’s Five Forces iStar 2.0 


  1. 1.
    Andersson, B., et al.: Towards a reference ontology for business models. In: Embley, D.W., Olivé, A., Ram, S. (eds.) ER 2006. LNCS, vol. 4215, pp. 482–496. Springer, Heidelberg (2006). CrossRefGoogle Scholar
  2. 2.
    Caetano, A., Antunes, G., Bakhshandeh, M., Borbinha, J., da Silva, M.M.: Analysis of federated business models: an application to the business model canvas, ArchiMate, and e3value. In: 17th IEEE Conference on Business Informatics (2015)Google Scholar
  3. 3.
    Caetano, A., Antunes, G., Pombinho, J., Bakhshandeh, M., Granjo, J., Borbinha, J., da Silva, M.M.: Representation and analysis of enterprise models with semantic techniques: an application to ArchiMate, e3value and business model canvas. Knowl. Inf. Syst. 50(1), 315–346 (2017)CrossRefGoogle Scholar
  4. 4.
    Dalpiaz, F., Franch, X., Horkoff, J.: iStar 2.0 language guide - version 3. CoRR abs/1605.07767v3 (2016).
  5. 5.
    Grant, R.M.: Contemporary Strategy Analysis, 9th edn. Wiley, New York (2010)Google Scholar
  6. 6.
    Hitzler, P., Krotzsch, M., Rudolph, S.: Foundations of Semantic Web Technologies. CRC Press, Boca Raton (2009)Google Scholar
  7. 7.
    Horkoff, J., Barone, D., Jiang, L., Yu, E., Amyot, D., Borgida, A., Mylopoulos, J.: Strategic business modeling: representation and reasoning. Softw. Syst. Model. 13(3), 1015–1041 (2014)CrossRefGoogle Scholar
  8. 8.
    Johnson, G., Scholes, K., Whittington, R.: Exploring Corporate Strategy, 8th edn. Pearson, London (2008)Google Scholar
  9. 9.
    Johnson, G., Whittington, R., Scholes, K., Angwin, D., Regnér, P., Pyle, S.: Exploring Strategy: Text and Cases, 10th edn. Pearson, London (2014)Google Scholar
  10. 10.
    Mintzberg, H.: Crafting Strategy, vol. 65. Harvard Business Review, Boston (1987)Google Scholar
  11. 11.
    Pimentel, J.: piStar Tool - Goal Modeling. Accessed 7 Aug 2017
  12. 12.
    Porter, M.E.: Competitive Advantage: Creating and Sustaining Superior Performance. Free Press, New York (1985)Google Scholar
  13. 13.
    Porter, M.E.: Competitive Strategy: Techniques for Analyzing Industries and Competitors, 12th edn. Free Press, New York (2013)Google Scholar
  14. 14.
    Samavi, R., Yu, E.S.K., Topaloglou, T.: Strategic reasoning about business models: a conceptual modeling approach. Inf. Syst. e-Bus. Manag. 7(2), 171–198 (2009)CrossRefGoogle Scholar
  15. 15.
    Schmachtenberg, M., Bizer, C., Paulheim, H.: Adoption of the linked data best practices in different topical domains. In: Mika, P., et al. (eds.) ISWC 2014. LNCS, vol. 8796, pp. 245–260. Springer, Cham (2014). Google Scholar
  16. 16.
    Schreiber, G.: Knowledge Engineering and Management: The CommonKADS Methodology. MIT press, Cambridge (2000)Google Scholar
  17. 17.
    Schütz, C., Neumayr, B., Schrefl, M.: Business model ontologies in OLAP cubes. In: Salinesi, C., Norrie, M.C., Pastor, Ó. (eds.) CAiSE 2013. LNCS, vol. 7908, pp. 514–529. Springer, Heidelberg (2013). CrossRefGoogle Scholar
  18. 18.
    Yu, E.S.K.: Towards modelling and reasoning support for early-phase requirements engineering. In: Proceedings of the 3rd IEEE International Symposium on Requirements Engineering, pp. 226–235 (1997)Google Scholar

Copyright information

© Springer International Publishing AG 2017

Authors and Affiliations

  1. 1.Johannes Kepler University LinzLinzAustria

Personalised recommendations