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Toward a Marketing Perspective on How ‘Active Employees’ Create Valuable Human Resource Management Outcomes: The Role of HRM Consumption and Psychological Ownership

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Theoretical Orientations and Practical Applications of Psychological Ownership

Abstract

In the human resource management (HRM) literature, employees are increasingly conceptualized as active agents. Although existing studies show how HRM practices relate to employee agency (e.g. job crafting, pro-activity or career self-management), they limitedly focus on employee agency in HRM implementation, that is, how employees utilize provided HRM practices. This is important to know since HRM outcomes emerge from employees’ involvement in HRM. To this end, we bring service marketing insights to the HRM literature to present the new HRM consumption concept to propose that HRM outcomes depend on how employees integrate HRM practices with complementary resources. Furthermore, we propose that HRM consumption provides benefits for employees and their employers while it builds feelings of psychological ownership.

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Correspondence to Jeroen Meijerink .

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Meijerink, J., Bos-Nehles, A. (2017). Toward a Marketing Perspective on How ‘Active Employees’ Create Valuable Human Resource Management Outcomes: The Role of HRM Consumption and Psychological Ownership. In: Olckers, C., van Zyl, L., van der Vaart, L. (eds) Theoretical Orientations and Practical Applications of Psychological Ownership. Springer, Cham. https://doi.org/10.1007/978-3-319-70247-6_9

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