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Mining, Corporate Social Responsibility, and Corporate Reputation

  • Terry O’CallaghanEmail author
  • Belinda Spagnoletti
Chapter
Part of the The Political Economy of the Asia Pacific book series (PEAP)

Abstract

We examine the corporate social responsibility (CSR) experience of the mining industry and the limitations of CSR activities. We consider the dominant ideologies that underpin these activities and then juxtapose those ideologies with academic and practitioner critiques of CSR. This is followed by a short discussion of Royal Dutch Shell’s long-standing commitment to CSR, which has resulted in marginal improvement to its corporate reputation at best. We then provide an analysis of the recent publications of the International Council on Mining and Metals (ICMM) on development partnerships. We argue that this body’s shift in emphasis from CSR to development partnerships signifies a move away from the CSR discourse of the mining industry toward an approach centred on genuine community development. In the final section, we consider the potential strengths and limitations of the development partnerships approach. To that end, we adapt Arnstein’s (1969) ‘Ladder of Citizen Participation’ to the contemporary mining industry. In so doing, we attempt to illustrate the complexities associated with participation in the development paradigm. While the ICMM appears to be tracking in a more altruistic direction through its promotion of development partnerships, we believe that a greater focus on the complexities associated with participations may add value to companies engaged in the mining industry in their future pursuits to achieve positive community development outcomes.

Abbreviations

BOP

Bottom of the Pyramid

CoW

Contract of Work

CSR

Corporate Social Responsibility

ICMM

International Council on Mining and Metals

LTO

Licence to Operate

UK

United Kingdom

US

United States

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Copyright information

© Springer International Publishing AG 2017

Authors and Affiliations

  1. 1.Centre for International Risk, School of Communication, International Studies and LanguagesThe University of South AustraliaAdelaideAustralia
  2. 2.Nossal Institute for Global HealthUniversity of MelbourneMelbourneAustralia

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