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A Co-evolute Approach to Analyze the Competencies of Sales Personnel of Banking Sector of Pakistan

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Advances in Human Factors, Business Management and Leadership (AHFE 2017)

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 594))

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Abstract

The banking sector of Pakistan is playing a pivotal role in the economy of country. Over the last two decades, private banks have progressed rapidly. It resulted into highly competitive environment in the sector that raised the need of highly competitive human resources, especially sales personnel who play a very important role in the development of banks. The purpose of this research is to use The Evolute system as a tool to analyze competencies and devising training and developing of employees. The current competency levels and creative tension levels of the sample group were analyzed and individual and group level pictures of their competencies was provided. In this paper, Astroid 1.0 tool is chosen from The Evolute platform for the analysis of competencies of sales personnel. This study resulted into practical framework to enhance the competencies of sales personnel. It makes valuable contribution into applying HRM practices that will lead banking sector to develop the competencies of their sales personnel.

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Author information

Authors and Affiliations

  1. Department of Production, University of Vaasa, 65101, Vaasa, Finland

    Faisal Imran & Jussi Kantola

Authors
  1. Faisal Imran
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  2. Jussi Kantola
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Corresponding author

Correspondence to Faisal Imran .

Editor information

Editors and Affiliations

  1. Belgafik Oy, University of Vaasa, Vaasa, Finland

    Jussi Ilari Kantola

  2. University of Szeged, Szeged, Hungary

    Tibor Barath

  3. Institute of Maritime Operations, University College of Southeast Norway, Borre, Norway

    Salman Nazir

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Imran, F., Kantola, J. (2018). A Co-evolute Approach to Analyze the Competencies of Sales Personnel of Banking Sector of Pakistan. In: Kantola, J., Barath, T., Nazir, S. (eds) Advances in Human Factors, Business Management and Leadership. AHFE 2017. Advances in Intelligent Systems and Computing, vol 594. Springer, Cham. https://doi.org/10.1007/978-3-319-60372-8_13

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  • DOI: https://doi.org/10.1007/978-3-319-60372-8_13

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-60371-1

  • Online ISBN: 978-3-319-60372-8

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