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Learning to Read the City Through Drawings: Michelucci’s Aurum in Pescara

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Architectural Draughtsmanship (EGA 2016)

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Abstract

The contribution focuses on the teaching experience conducted within a laboratory theme treated during the course of Representation, coordinated by me, from which subsequently have become an exhibition and a study day dedicated to the reading of an emblematic building for the city of Pescara. The objective was to investigate experimentally, using the representation tools, a connotative architecture of the city: the Aurum, an industrial building designed in 1938 by Giovanni Michelucci, today museum center and “factory of ideas”. The original project and its realization have constituted an opportunity to analyze in terms of graphic the architectural spaces, in relation to the place and to the city.

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Notes

  1. 1.

    Cf. A. Alici, “Le vite della città”, in Pescara, forma identità e memoria della città fra XIX e XX secolo, Edizioni Carsa, Pescara 2004, pp. 23–36.

  2. 2.

    Cf. C. Pozzi, “L’infanzia della città”, in Pescara, forma identità… op. cit., pp. 37–45.

  3. 3.

    An image of the first and more anonymous unsigned project, dated 1938, is published in “Aurum e Pescara sud, una costruzione in parallelo”, by Piero Ferretti, in La fabbrica dell’Aurum in Pescara. Impianto, sviluppo, restauro, Tavano Giovanni, Capanna Ilvi (eds.), Edizioni Carsa. Pescara 2007, pp. 28–28.

  4. 4.

    The unsigned charcoal perspective and a selection of general drawings refer to an early and unbuilt solution. Cf. L. Cavallari, Dalla Fabbrica al Riuso, idem, pp. 52–53, 60.

  5. 5.

    Cf. R. Mennella, L’Aurum di Michelucci, ovvero l’Aurum di Pescara, idem, pp. 66–67.

  6. 6.

    The project must originally have been accompanied by a vast number of drawings. Found material relative to architectural details, signed and dated May 1939 are titled Nuovo stabilimento distillerie “Aurum” Pineta di Pescara (New “Aurum” Distillery Complex in the Pinewood of Pescara). This material is numbered “Dis. N.40” (Drawing n. 40), which substitutes drawing n. 32. Cf. I. Capanna, “Forme dell’Aurum”, in La fabbrica dell’Aurum… cit., p. 71.

  7. 7.

    Marcello Dudovich was a highly talented artist, illustrator and graphic designer. He is considered one of the founding fathers of advertising graphics. He designed posters and billboards for important automobile companies such as Fiat and Alfa Romeo and various other Italian manufacturing companies. Cf. G. Mughini, M. Scudiero, Il manifesto pubblicitario italiano: da Dudovich a Depero, 18901940, ed. Nuova arti grafiche Ricordi, Milano 1997.

References

  • Buonamano, Oscar, and Roberto Ferrini (a cura di). 2000. Ex Aurum. Storia, sviluppo, prospettive. Pescara: Edizioni Carsa.

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  • Tavano Giovanni, and Ilvi Capanna (a cura di). 2007. La fabbrica dell’Aurum in Pescara. Impianto, sviluppo, restauro. Pescara: Edizioni Carsa.

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Correspondence to Caterina Palestini .

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Palestini, C. (2018). Learning to Read the City Through Drawings: Michelucci’s Aurum in Pescara. In: Castaño Perea, E., Echeverria Valiente, E. (eds) Architectural Draughtsmanship. EGA 2016. Springer, Cham. https://doi.org/10.1007/978-3-319-58856-8_4

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  • DOI: https://doi.org/10.1007/978-3-319-58856-8_4

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