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From Data Science to Value Creation

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Exploring Services Science (IESS 2017)

Part of the book series: Lecture Notes in Business Information Processing ((LNBIP,volume 279))

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Abstract

Value creation with data science methodologies generates important insights. However, these insights do not systematically provide service value to customers. Therefore, we show a systematic approach to use data science for the process of service design. We develop a structure of data science methodologies in the dimensions of their potential to create service benefit. This enables the mapping of the value contribution of the data science tools on the different perspectives and phases of the service design process. Based on this mapping, a direct link can be established between the outcomes of the data science methodologies and the value drivers for the customer. The resulting new methodology allows the systematic value creation from insights generated by data science.

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Author information

Authors and Affiliations

  1. Institute of Data Analysis and Process Design, Zurich University of Applied Sciences, Winterthur, Switzerland

    Jürg Meierhofer & Kevin Meier

Authors
  1. Jürg Meierhofer
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  2. Kevin Meier
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Corresponding author

Correspondence to Jürg Meierhofer .

Editor information

Editors and Affiliations

  1. Faculty of Economics, eCampus University, Rome, Italy

    Stefano Za

  2. Department of Automatic Control and System Engineering, University Politehnica of Bucharest, Bucharest, Romania

    Monica Drăgoicea

  3. Università Cattolica del Sacro Cuore, Milan, Italy

    Maurizio Cavallari

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Meierhofer, J., Meier, K. (2017). From Data Science to Value Creation. In: Za, S., Drăgoicea, M., Cavallari, M. (eds) Exploring Services Science. IESS 2017. Lecture Notes in Business Information Processing, vol 279. Springer, Cham. https://doi.org/10.1007/978-3-319-56925-3_14

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  • DOI: https://doi.org/10.1007/978-3-319-56925-3_14

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-56924-6

  • Online ISBN: 978-3-319-56925-3

  • eBook Packages: Computer ScienceComputer Science (R0)

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