Creating an Inclusive Innovation Climate
Chapter 7 presents the essentials for building a strong team climate within a culturally diverse and digitally connected business environment. Readers receive practical advice and tools for orchestrating the global innovation project process, from concept creation to global launch. Leading a global innovation project also requires a team climate conducive to collaboration. This chapter shows how a global innovation climate is developed through entrepreneurial initiative, global team transparency, market responsiveness and execution efficiency. The organizational culture values provide the foundation while the team climate enables the network and connection to international customers and markets. Cases from Wipro and an international product leader’s experience at Google, Twitter, and Airbnb demonstrate how leaders and teams have created innovation climates that result in local market success.
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