Abstract
In October 2013, the Tour Paris 13 (‘Paris 13 Tower’) street art exhibition took place inside a residential building about to be demolished and located in the heart of the urban redevelopment program named Zone d’Aménagement Concerté Paris Rive Gauche (‘Mixed Development Zone of Paris Rive Gauche’) within the 13th district of Paris. Using this case study, this chapter aims to provide a better understanding of the way art, and more specifically legal street art, impacts areas undergoing changes. What does this new form of artistic collaboration reveal about how cities are made today? What conception of the urban project does it give rise to, and how does it contribute to the transformation of the stakeholders’ network? Does it promote an economic attraction? And if so, to what extent? To answer these questions, I will first describe the frameworks that lie at the crossroads between legal street art and urban projects. Next, after presenting the situation of the Paris 13 Tower exhibition within the 13th district and the set-up of the event, I will examine the impacts of this art event and its diverse manifestations on the broader urban redevelopment scheme, and on the district’s attractiveness. In conclusion, I will engage in a broader reflection about the new urban dynamics generated by this type of event, and on how street art contributes in an ambivalent way to the broader processes of urban transformations.
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Notes
- 1.
Zone d’Aménagement Concerté is an urban development procedure planned as part of the French urbanism town planning code (articles L311-1 and following) in order to organize the development process for a given territory.
- 2.
The number of visitors varies depending on the media sources. At the end of the month, the online newspaper le Figaro stated that 15,000 visitors had come to see the exhibition (http://www.lefigaro.fr/arts-expositions/2014/04/08/03015-20140408ARTFIG00146-en-direct-la-demolition-de-la-tour-paris-13.php), while the artistikrezo website indicated there were 25,000 of them (http://www.artistikrezo.com/2013110414391/actualites/street-art/tour-paris-13-laventure-digitale-continue.html). The Itinerrance gallery estimated that 30,000 people had visited the building (http://itinerrance.fr/la-tour-paris-13-debut-de-la-destruction/).
- 3.
This quote was used by many newspapers, including 20 minutes, le Nouvel Obs and Direct Matin, all published on 02/10/2014.
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Kullmann, C. (2017). Street Art Events and Their Impact on Urban Redevelopment. Case Study of Paris 13 Tower Exhibition in the Paris Rive Gauche Mixed Development Zone. In: Murzyn-Kupisz, M., Działek, J. (eds) The Impact of Artists on Contemporary Urban Development in Europe. GeoJournal Library, vol 123. Springer, Cham. https://doi.org/10.1007/978-3-319-53217-2_10
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