Skip to main content

Domesticating the Japanese Culinary Field in Shanghai

  • Chapter
  • First Online:
Feeding Japan

Abstract

After the March 11, 2011 earthquake which triggered a nuclear meltdown in Fukushima, Chinese consumers began avoiding Japanese food products, and the PRC banned all agricultural imports from 10 prefectures near the disaster area. However, rather than a meltdown of the market for Japanese cuisine in China, we see a subsequent boom. The focus of this chapter is on this culinary boom, but the story of the burgeoning Japanese culinary field must also include a consideration of how food safety – along with culinary politics and questions of culinary authenticity – has been framed by domestic narratives and narrators within China. A culinary field comprises a social field of tasters, things tasted, producers of tastes, and other actors with a stake in determining these tastes. While a Japanese culinary field has indeed developed in China, it is one now dominated by Chinese actors, who increasingly determine the direction of its development. In other words, the argument in this chapter will focus on the indigenization of this culinary field, which partly insulates it from geopolitical frictions, serving to frame issues such as food safety within Chinese narratives. These narratives will be discussed more generally in the concluding discussion. The main body of this chapter traces the development of this transnational Japanese culinary field. It is based on ethnographic fieldwork conducted in Shanghai over the past five years, part of a larger project on international cuisine in that city.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 99.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 129.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD 199.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Notes

  1. 1.

    The salt was supposed to provide iodine to protect from cesium poisoning, a spurious idea from a scientific perspective. Guardian, ‘Chinese Panic-Buy Salt’.

  2. 2.

    Legco, ‘Food Control Measures’.

  3. 3.

    Iwama, ‘Shanghai no nihonshoku bunka’, 11.

  4. 4.

    JETRO, ‘Gaishoku sangyō no dōkō’, and dianping.com.

  5. 5.

    Yan, ‘Food Safety and Social Risk’. See my discussion in the conclusion of this chapter.

  6. 6.

    Farrer, ‘Multiple Contexts of Protest’.

  7. 7.

    Iwama, ‘Shanghai no nihonshoku bunka’, 11.

  8. 8.

    Ibid., 4–7.

  9. 9.

    See Farrer, ‘Shanghai’s Western Restaurants’.

  10. 10.

    Iwama, ‘Shanghai no nihonshoku bunka’, 1.

  11. 11.

    Ibid., 2.

  12. 12.

    Interior and exterior photos of the contemporary building can be found on the April 4, 2014 entry of the blog Mikyō: Shanghai jōhō http://d.hatena.ne.jp/ekobiiki888.

  13. 13.

    Iwama, ‘Shanghai no nihonshoku bunka’, 2. Photo of the Chinese banqueters is at http://f.hatena.ne.jp/ekobiiki888/20160507005357. The location can be seen on ‘Shanghai Historical Map:’ http://historicalmap2010shanghai.com/%E5%85%AD%E4%B8%89%E4%BA%AD.

  14. 14.

    Iwama, ‘Shanghai no nihonshoku bunka’, 2.

  15. 15.

    Miyake, Shanghai inshōki. Zhapu Road would become one of the first restaurants streets to thrive in Shanghai in the 1980s, this time dominated by privately run Chinese restaurants.

  16. 16.

    Fogel, ‘Shanghai-Japan’.

  17. 17.

    Nakano, ‘Eating One’s Way’, 112.

  18. 18.

    Menus are in Tina Kanagaratham’s private collection.

  19. 19.

    Sand, ‘A short history of MSG’.

  20. 20.

    Nakano, ‘Eating One’s Way’, 114.

  21. 21.

    Iwama, ‘Shanghai no nihonshoku bunka’, 3.

  22. 22.

    Nakano, ‘Eating One’s Way’, 112.

  23. 23.

    Ibid., 114–118.

  24. 24.

    The exception would be a few ‘Western cuisine’ restaurants? that reopened in the 1970s and 1980s as state-owned enterprises. See Farrer, ‘Imported Culinary Heritage’, ‘Shanghai’s Western Restaurants’.

  25. 25.

    See Farrer, ‘Imported Culinary Heritage’.

  26. 26.

    Iwama, ‘Shanghai no nihonshoku bunka’, 3.

  27. 27.

    Farrer, ‘Shanghai’s Western Restaurants’, 117–118.

  28. 28.

    Iwama, ‘Shanghai no nihonshoku bunka’, 7.

  29. 29.

    Farrer, ‘Shanghai’s Western Restaurants’, 118.

  30. 30.

    Interview and fieldnotes April 6, 2016.

  31. 31.

    JETRO, ‘Gaishoku sangyō no dōkō’.

  32. 32.

    Asahi Research Center, ‘Shanghai ryōriten chōsa hōkoku’.

  33. 33.

    Iwama, ‘Shanghai no nihonshoku bunka’, 5.

  34. 34.

    JETRO, ‘Gaishoku sangyō no dōkō’.

  35. 35.

    Wank and Farrer, ‘Chinese Immigrants and Japanese Cuisine’.

  36. 36.

    Liu-Farrer, Labor Migration from China, 67.

  37. 37.

    Interview and field notes, March 28, 2016.

  38. 38.

    Field notes from April 4, 2016.

  39. 39.

    JETRO, ‘Gaishoku sangyō no dōkō’. In 2010, Beijing at the time had only 10,416 Japanese residents. Beijing had 819 Japanese restaurants compared to 1,434 in Shanghai.

  40. 40.

    Farrer, ‘Shanghai’s Western Restaurants’, 119.

  41. 41.

    Nakano, ‘Eating One’s Way’.

  42. 42.

    Interview and field notes April 7, 2016.

  43. 43.

    Aoki, ‘Domestication of Chinese Foodways’.

  44. 44.

    Interview and field notes August 22, 2014.

  45. 45.

    Interview and field notes April 2 and 3, 2016.

  46. 46.

    BI Intelligence, ‘WeChat Breaks 700 Million’.

  47. 47.

    ‘Omakase’ means ‘leave it up to the chef,’ and such set-menus are now regarded by Shanghai diners as a sign of high quality dining.

  48. 48.

    Farrer, ‘Shanghai’s Western Restaurants’, 119.

  49. 49.

    Yang, Gifts, Favors, and Banquets.

  50. 50.

    The two are still partners in the Mediterranean restaurant called Elefante. See Farrer, ‘Shanghai’s Western Restaurants’.

  51. 51.

    Iwama, ‘Shanghai no nihonshoku bunka’, 11.

  52. 52.

    Yan, ‘Food Safety and Social Risk’. I have reported on these narratives in the ‘Chinese Culinary Dreams’ Workshop on Happiness in China, Georgetown University, Washington DC, October 10–12, 2014.

  53. 53.

    Gurunabi, ‘Nihon no inshokuten’.

  54. 54.

    The analysis is based on a reading of the comments on this list of restaurants. http://www.dianping.com/shoplist/search/1_10_113_. JETRO mentions Dianping as the market maker in China (JETRO, Gaishoku sangyō no dōkō).

Bibliography

  • Aoki, Tamotsu. ‘The Domestication of Chinese Foodways in Contemporary Japan: Ramen and Peking Duck’. In Changing Chinese Foodways in Asia, eds. David YH Wu and Chee Beng Tan, 219–233. Hong Kong: Chinese University Press, 2001.

    Google Scholar 

  • Asahi Research Center. ‘Shanghai ryōriten chōsa hōkoku’ [A Research Report on Shanghai Japanese Restaurants], 2005. http://www.hokutou.jp/report/image/china_report20051102.pd.

  • BI Intelligence. ‘WeChat Breaks 700 Million Monthly Active Users’. Business Insider, April 20, 2016, http://www.businessinsider.com/wechat-breaks-700-million-monthly-active-users-2016-4.

  • Farrer, James. ‘Imported Culinary Heritage: The Case of Localized Western Cuisine in Shanghai’. In Rethinking Asian Food Heritage, ed. Sidney Cheung, 75–104. Taipei: The Foundation of Chinese Dietary Culture, 2014.

    Google Scholar 

  • Farrer, James. ‘Introduction: Traveling Cuisines In and Out of Asia: Toward a Framework for Studying Culinary Globalization’. In Globalization and Asian Cuisines: Transnational Networks and Contact Zones, ed. James Farrer, 1–19. New York: Palgrave Macmillan, 2015.

    Chapter  Google Scholar 

  • Farrer, James. ‘The Multiple Contexts of Protest: Reflections on the Reception of the MIT Visualizing Cultures Project and the Anti-Right Japanese Demonstration in Shanghai’. Positions 23, 1 (2015): 59–90.

    Article  Google Scholar 

  • Farrer, James. ‘Shanghai’s Western Restaurants as Culinary Contact Zones in a Transnational Culinary Field’. In Globalization and Asian Cuisines: Transnational Networks and Contact Zones, ed. James Farrer, 103–124. New York: Palgrave Macmillan, 2015.

    Chapter  Google Scholar 

  • Fogel, Joshua A. ‘Shanghai-Japan: The Japanese Residents’ Association of Shanghai’. Journal of Asian Studies 59, 4 (November 2000): 927–950.

    Article  Google Scholar 

  • Guardian. ‘Chinese Panic-Buy Salt Over Japan Nuclear Threat’. The Guardian, March 17, 2011. https://wwwtheguardian.com/world/2011/mar/17/chinese-panic-buy-salt-japan.

  • Gurunabi. ‘Nihon no inshokuten no chūgoku shinshutsu ni muketa shien mo shiya ni Gurunabi ga chūgoku de no nihon ryōri no fukkyū o sappōto’ [With an Eye to the Entry of Japanese Restaurants into China, Gurunabi Is Supporting the Popularization of Japanese Cuisine]. Gurunabi Pro, June 22, 2016. http://pro.gnavi.co.jp/magazine/article/event/ev1962/.

  • Iwama, Kazuhiro. ‘Shanghai no nihonshoku bunka – menyū no genchika ni kansuru hiaringu chōsa hōkoku’ [Shanghai’s Japanese Food Culture: A ‘Hearing Survey’ of the Localization of the Menu]. Chiba University Bulletin 51, 1 (2013): 1–54.

    Google Scholar 

  • JETRO. ‘Gaishoku sangyō no dōkō: Ninki ga takamaru nihonshoku – tashutayō na nihonshoku resutoran ga zōka’ [The Direction of the Food and Beverage Industry: Increasingly Popular Japanese Cuisine – All Types of Japanese Restaurants Are Increasing in Number]. October 2010. https://www.jetro.go.jp/world/asia/cn/foods/trends/1010002.html?print=1.html.

  • Legco (Legislative Council) ‘Food Control Measures After the Fukushima Accident’. Research Brief No. 3. Hong Kong: Research Office Legislative Council Secretariat, 2013.

    Google Scholar 

  • Liu-Farrer, Gracia. Labor Migration from China to Japan: International Students, Transnational Migrants. Abingdon: Routledge, 2011.

    Google Scholar 

  • Miyake, Koken. Shanghai inshōki [Shanghai Retrospective]. Tokyo: Ryōri Shimbunsha, 1923.

    Google Scholar 

  • Nakano, Yoshiko. ‘Eating One’s Way to Sophistication: Japanese Food, Transnational Flows, and Social Mobility in Hong Kong’. In Transnational Trajectories in East Asia: Nation, Citizenship, and Region, ed. Yasemin Nuhoḡlu Soysal, 106–129. Abingdon: Routledge, 2014.

    Google Scholar 

  • Sand, Jordan. ‘A Short History of MSG: Good Science, Bad Science, and Taste Cultures’. Gastronomica 5, 4 (2005): 38–49.

    Article  Google Scholar 

  • Wank, David L. and James Farrer. ‘Chinese Immigrants and Japanese Cuisine in the United States: A Case of Culinary Glocalization’. In Globalization and Asian Cuisines: Transnational Networks and Contact Zones, ed. James Farrer, 79–100. New York: Palgrave Macmillan, 2015.

    Chapter  Google Scholar 

  • Yan, Yunxiang. ‘Food Safety and Social Risk in Contemporary China’. The Journal of Asian Studies 71, 3 (2012): 705–729.

    Article  Google Scholar 

  • Yang, Mayfair Mei-hui. Gifts, Favors, and Banquets: The Art of Social Relationships in China. Ithaca: Cornell University Press, 1994.

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to James Farrer .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2017 The Author(s)

About this chapter

Cite this chapter

Farrer, J. (2017). Domesticating the Japanese Culinary Field in Shanghai. In: Niehaus, A., Walravens, T. (eds) Feeding Japan. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-319-50553-4_11

Download citation

  • DOI: https://doi.org/10.1007/978-3-319-50553-4_11

  • Published:

  • Publisher Name: Palgrave Macmillan, Cham

  • Print ISBN: 978-3-319-50552-7

  • Online ISBN: 978-3-319-50553-4

  • eBook Packages: Social SciencesSocial Sciences (R0)

Publish with us

Policies and ethics