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The Importance of Connecting Open Innovation to Strategy

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Strategy and Communication for Innovation

Abstract

Companies that are experienced in open innovation integrate open innovation activities as part of their strategy. By contrast, open innovation research has not been adequately integrated into the strategy literature and vice versa. In this chapter, we discuss a number of existing strategy fields that offer inroads to connect open innovation to strategy. The need to connect open innovation to strategy is illustrated by describing how companies increasingly organize new business development projects through open innovation ecosystems where an increasing variety of partners do not only act as sources of innovative knowledge but also provide input to a joint strategizing process.

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Authors and Affiliations

  1. Hasselt University, Martelarenlaan 42, 3500, Hasselt, Belgium

    Wim Vanhaverbeke, Nadine Roijakkers & Annika Lorenz

  2. University of California, Berkeley, CA, 94720, USA

    Henry Chesbrough

Authors
  1. Wim Vanhaverbeke
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  2. Nadine Roijakkers
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  3. Annika Lorenz
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  4. Henry Chesbrough
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Corresponding author

Correspondence to Nadine Roijakkers .

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Editors and Affiliations

  1. ISEIC Consulting UG, Systems Management, Internat. Logistics ISEIC Consulting UG, Bremen, Bremen, Germany

    Nicole Pfeffermann

  2. Princeton, New York, USA

    Julie Gould

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Vanhaverbeke, W., Roijakkers, N., Lorenz, A., Chesbrough, H. (2017). The Importance of Connecting Open Innovation to Strategy. In: Pfeffermann, N., Gould, J. (eds) Strategy and Communication for Innovation. Springer, Cham. https://doi.org/10.1007/978-3-319-49542-2_1

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