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Equity Markets in Transition pp 71–83Cite as

Primary Market: Bringing Products to the Market

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Abstract

Savings and investments between suppliers and users of capital are channeled by the capital markets from retail and institutional investors to businesses, government, individuals, and others. Capital markets are vital to the functioning of an economy since capital is a critical component for generating economic output. Capital markets include the primary markets that sell new stock and bond issues to investors as well as the secondary markets for the trading of existing securities.

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Further Reading

  • Baruch Lev, Winning Investors Over, Harvard Business Review Press, 2012

    Google Scholar 

  • Bosch/Groß, Das Emissionsgeschäft, bank-verlag, 2004 (German)

    Google Scholar 

  • David Westenberg, Initial Public Offerings: A Practical Guide to Going Public, Practising Law Institute, 2014

    Google Scholar 

  • Frederick Lipman, International and US IPO Planning: A Business Strategy Guide, Wiley, 2008

    Google Scholar 

  • Jason Draho, The IPO Decision: Why and How Companies Go Public, Edward Elgar Publishing, 2006

    Google Scholar 

  • Mario Levis/Silvio Vismara, Handbook of Research on IPOs, Edward Elgar Publishing Limited UK, 2013

    Google Scholar 

  • Philippe Espinasse, IPO: A Global Guide, Hong Kong University Press, 2014

    Google Scholar 

  • Steven Bragg, The Investor Relations Guidebook, 2nd edition, AccountingTools, 2014

    Google Scholar 

  • Veit Etzold/Thomas Ramge, Equity Storytelling, Springer Gabler, 2014 (German)

    Google Scholar 

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Author information

Authors and Affiliations

  1. Deutsche Börse Group, Mergenthalerallee 61, Eschborn, 65760, Germany

    Cord Gebhardt & Jan Strecker

Authors
  1. Cord Gebhardt
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  2. Jan Strecker
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Corresponding author

Correspondence to Cord Gebhardt .

Editor information

Editors and Affiliations

  1. Faculty of Economics and Business Administration, University of Basel, Basel, Switzerland

    Reto Francioni

  2. Zicklin School of Business Baruch College/CUNY, New York, New York, USA

    Robert A. Schwartz

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© 2017 Springer International Publishing Switzerland

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Gebhardt, C., Strecker, J. (2017). Primary Market: Bringing Products to the Market. In: Francioni, R., Schwartz, R. (eds) Equity Markets in Transition. Springer, Cham. https://doi.org/10.1007/978-3-319-45848-9_3

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