Abstract
Over the last decades, partnerships have captured great interest of both academics and practitioners, being a form of business management that could help companies to achieve their strategic goals beyond the level they can reach acting as isolated entities. But even though authors have been working for many years on the applicability of the different theories that could explain alliance success, still nowadays some questions about why the alliance success rate is much lower than failures rate arise. In this study, developed from an in-depth analysis of cases in successful partnerships experiences within Spanish Food and Beverage industry, authors have tried to identify relevant factors that could provide additional explanations to those causes that can generate a remarkable higher success rate in certain companies. The aim would be to explore if these factors could provide clues to understand what drives alliance success that have not been sufficiently studied yet.
This is a preview of subscription content, log in via an institution.
Buying options
Tax calculation will be finalised at checkout
Purchases are for personal use only
Learn about institutional subscriptionsReferences
Breen B (2002) High stakes, big bets. Fast company, pp 66–78
Das TK, Teng B (2000) A resource-based theory of strategic alliances. J Manage 26(1):31–61
Day GS (1995) Advantageous alliances. J Acad Mark Sci 23(4):297–300
Eisenhardt KM (1989) Building theories from case research. Acad Manage Rev 14(4):532–550
Hamel G, Prahalad CK (1994) Competing for the future. Harvard Bus Rev 72(4):122–128
Hunt SD, Morgan RM (1995) The comparative advantage theory of competition. J Mark 59:1–15
Hunt SD, Morgan RM (1997) The resource-advantage theory of competition: a snake swallowing its tail or a general theory of competition? J Mark 61(3):74–82
Kale P, Singh H, Bell J (2009) Relating well: building capabilities for sustaining alliance network. In: Kleindorfer PR, Wind Y (eds) The network challenge: strategies for managing the new interlinked enterprise. Pearson Press, London
Ketokivi M, Choi T (2014) Renaissance of case research as scientific method. J Oper Manage 32:232–240
Morcillo J, Duran A (2014) Success factors in alliances: challenges in the Spanish Food and Beverage Industry. In: Proceedings 8th international conference on industrial engineering and industrial management, XX International conference on industrial engineering and operations management, International IIE conference proceedings 2014. Málaga, 23–25 July 2014
Morgan RM, Hunt SD (1994) The commitment-trust theory of relationship marketing. J Mark 58(3):20–38
Rialp A (1998) El método del caso como técnica de investigación y su aplicación al estudio de la función directiva. IV Taller de Metodología. Sesión: Técnicas de la Investigación Cualitativas. Análisis de casos. La Rioja
Schoenmakers W, Duysters G (2006) Learning in strategic technology alliances. Technol Anal Strateg Manage 18(2):245–264
Voss C, Tsikriktsis N, Frohlich M (2002) Case research in operations management. Int J Oper Prod Manage 22:195–219
Wernerfelt B (1984) A resource—based view of the firm. Strateg Manage J 5(2):171–180
Wittmann CM, Hunt SD, Arnett DB (2009) Explaining alliances success: competences, resources, relational factors and resource-advantage theory. Ind Mark Manage 38:743–756
Yin RK (1994) Case study research: design and methods. Sage, Beverly Hill
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2017 Springer International Publishing Switzerland
About this paper
Cite this paper
Bellido, J.M., Heras, A.D. (2017). Explaining Alliance Success Factors in Spanish Food and Beverage Supply Chain: Case Analysis. In: Amorim, M., Ferreira, C., Vieira Junior, M., Prado, C. (eds) Engineering Systems and Networks. Lecture Notes in Management and Industrial Engineering. Springer, Cham. https://doi.org/10.1007/978-3-319-45748-2_18
Download citation
DOI: https://doi.org/10.1007/978-3-319-45748-2_18
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-45746-8
Online ISBN: 978-3-319-45748-2
eBook Packages: EngineeringEngineering (R0)