Abstract
Over the past few years a new narrative has emerged within the area of entrepreneurial cognition research that has moved explanations away from boxologies—seemingly static representations of abstract, disembodied cognitive structures—and towards a more dynamic view of entrepreneurial cognition. In this chapter, using socially situated cognition theory, we revisit our original chapter on entrepreneurial scripts and entrepreneurial expertise in order to better-situate entrepreneurial scripts within this new (more dynamic) narrative. We suggest an explanation that unifies both the static and dynamic views of entrepreneurial scripts.
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Mitchell, B.T., Mitchell, J.R., Mitchell, R.K. (2017). Situated Scripting and Entrepreneurial Expertise: A Socially Situated View of the Information-Processing Perspective. In: Brännback, M., Carsrud, A. (eds) Revisiting the Entrepreneurial Mind. International Studies in Entrepreneurship, vol 35. Springer, Cham. https://doi.org/10.1007/978-3-319-45544-0_12
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DOI: https://doi.org/10.1007/978-3-319-45544-0_12
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