Skip to main content

Linking Business and Technology for Future Customer Creation

  • Conference paper
  • First Online:
  • 984 Accesses

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 494))

Abstract

After the 1990s, study on knowledge exploration and exploitation research (March in Organization Science 2(1):71–87, [1]) is initiated. The study recognized the importance of the both of knowledge exploration and exploitation. Furthermore, the knowledge co-creation with the customer and various stakeholders is explored by open innovation and user innovation study. Due to service era, the knowledge creation system affects manufacture companies as well. However, the study focused on knowledge exploration in R&D management of the servitized manufacturing companies is not carried out enough. This paper discusses the importance of management of weak ties for knowledge creation with various stakeholders including the customer in R&D in service era.

This is a preview of subscription content, log in via an institution.

Buying options

Chapter
USD   29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD   129.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD   169.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Learn about institutional subscriptions

References

  1. March, J.G.: Exploration and exploitation in organizational learning. Organ. Sci. 2(1), 71–87 (1991)

    Google Scholar 

  2. Turner, N., Swart, J., Maylor, H.: Mechanisms for managing ambidexterity: a review and research agenda. Int. J. Manage. Rev. 15, 317–332 (2013)

    Article  Google Scholar 

  3. Wei, Z., Yi, Y., Guo, H.: Organizational learning ambidexterity, strategic flexibility, and new product development. J. Product Innov. Manage. 31(4), 832–847 (2013)

    Article  Google Scholar 

  4. Blindenback-Driessen, F., Van den Ende, J.: The locus of innovation: the effect of a separate innovation unit on exploration, exploitation, and ambidexterity in manufacturing and service firms. J. Product Innov. 31(5), 1089–1105 (2014)

    Article  Google Scholar 

  5. Michelfeder, I., Kratzer, J.: Why and how combining strong and weak ties within a single interorganizational R&D collaboration outperforms other collaboration structures. J. Product Innov. Manage. 30(6), 1159–1177 (2013)

    Google Scholar 

  6. Stadler, C., Raiwani, T., Karaba, F.: Solutions to the exploration/exploitation dilemma: networks as a new level of analysis. Int. J. Manage. Rev. 16, 172–193 (2014)

    Article  Google Scholar 

  7. Stock, R.M., Totzauer, F., Zacharias, N.A.: A closer look at cross-functional R&D cooperation for innovativeness: innovation-oriented leadership and human resource practices as driving forces. J. Prod. Innov. Manage. 31(5), 924–938 (2013)

    Article  Google Scholar 

  8. Sawatani, Y., Fujigaki, Y.: Transformation of R&D into a driver of service innovation: conceptual model and empirical analysis. Service Sci. 6(1), 1–14 (2014)

    Article  Google Scholar 

  9. Sawatani, Y., Niwa, K.: Service systems framework focusing on value creation: case study. Int. J. Web Eng. Technol. 5(3), 313–326 (2009)

    Article  Google Scholar 

  10. Oliva, R., Kallenberg, R.: Managing the transition from products to services. Int. J. Serv. Ind. Manag. 14(2), 160–172 (2003)

    Article  Google Scholar 

  11. Yin, R.K.: Case study research design and methods. Sage Publications, Thousand Oaks (2003)

    Google Scholar 

  12. Eisenhardt, K.M.: Building theories from case study research. Acad. Manag. Rev. 14(4), 532–550 (1989)

    Google Scholar 

  13. IBM, “Global Technology Outlook 2012”

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Yuriko Sawatani .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2017 Springer International Publishing Switzerland

About this paper

Cite this paper

Sawatani, Y. (2017). Linking Business and Technology for Future Customer Creation. In: Ahram, T., Karwowski, W. (eds) Advances in The Human Side of Service Engineering. Advances in Intelligent Systems and Computing, vol 494. Springer, Cham. https://doi.org/10.1007/978-3-319-41947-3_1

Download citation

  • DOI: https://doi.org/10.1007/978-3-319-41947-3_1

  • Published:

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-41946-6

  • Online ISBN: 978-3-319-41947-3

  • eBook Packages: EngineeringEngineering (R0)

Publish with us

Policies and ethics