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The Impact of Chinese Cultural Elements on the User Experience in Government Website Design

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Advances in Neuroergonomics and Cognitive Engineering

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 488))

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Abstract

E-government has been recognized the most effective way of improving the government’s public management and service efficiency, but at the present stage of China’s government web site is a big gap from the expectations of the public. A number of studies have compared the differences of government website design in the style of image under the different cultural atmosphere. Culture plays an important role in interface design, so in the atmosphere of Chinese traditional culture, there are a lot of cultural identification characteristics affecting the user’s cognition and habits. This paper will study the mapping relationship between design elements and the cultural mental image, as well as the relationship between the government websites design integrated into the cultural elements and the user experience.

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Acknowledgments

This paper is supported by the HUST high-level international curriculum projects and the Fundamental Research Funds for the Central Universities HUST: (2014QN017).

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Correspondence to Tian Lei .

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Lei, T., Liu, X., Wu, L., Jin, Z., Wang, Y. (2017). The Impact of Chinese Cultural Elements on the User Experience in Government Website Design. In: Hale, K., Stanney, K. (eds) Advances in Neuroergonomics and Cognitive Engineering. Advances in Intelligent Systems and Computing, vol 488. Springer, Cham. https://doi.org/10.1007/978-3-319-41691-5_4

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  • DOI: https://doi.org/10.1007/978-3-319-41691-5_4

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-41690-8

  • Online ISBN: 978-3-319-41691-5

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