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Which Design Seems Easy to Use? An Analysis of Individual Differences in Mental Models

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Advances in Affective and Pleasurable Design

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 483))

Abstract

We investigated whether the influence of age and individual differences in mental model construction level affect the evaluation of appearance and functionality when users select household electrical appliances based only on appearance. Results showed that older (age 66–80) adults emphasized usability more than young (age 20–34) adults did. Moreover, users with high proficiency in mental model construction focused more on usability than did those with less advanced mental models.

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References

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Author information

Authors and Affiliations

  1. Kyoto Institute of Technology, Matsugasaki Sakyo-Ku, Kyoto-Shi, Kyoto, Japan

    Yukiko Nishizaki

  2. Lenovo (Japan) Ltd, Minatomirai Center Building 21F 3-6-1 Minatomirai Nishi-Ku, Yokohama-Shi Kanagawa, Japan

    Toshihisa Doi

  3. Kyoto Women’s University, Imagumano Kitahiyoshicyo 35 Higashiyama-Ku, Kyoto-Shi, Kyoto, Japan

    Toshiki Yamaoka

Authors
  1. Yukiko Nishizaki
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  2. Toshihisa Doi
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  3. Toshiki Yamaoka
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Corresponding author

Correspondence to Yukiko Nishizaki .

Editor information

Editors and Affiliations

  1. School of Industrial Design, CarletonUniversity, Ottawa, Ontario, Canada

    WonJoon Chung

  2. Department of Industrial Design, University of Illinois at Urbana Champai, Champaign, IL, USA

    Cliff Sungsoo Shin

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Nishizaki, Y., Doi, T., Yamaoka, T. (2017). Which Design Seems Easy to Use? An Analysis of Individual Differences in Mental Models. In: Chung, W., Shin, C. (eds) Advances in Affective and Pleasurable Design . Advances in Intelligent Systems and Computing, vol 483. Springer, Cham. https://doi.org/10.1007/978-3-319-41661-8_8

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  • DOI: https://doi.org/10.1007/978-3-319-41661-8_8

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-41660-1

  • Online ISBN: 978-3-319-41661-8

  • eBook Packages: EngineeringEngineering (R0)

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